Why are agencies still asking for a managed service in CTV? DJ Agahi from Sabio explains.

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The CTV Podcast

Paul Gubbins

17 episodes

6 months ago

A CTV podcast dedicated to the growing programmatic TV ecosystem in Europe. Interviewing people who are transforming the way TV is watched, and ad breaks are bought and sold.

Hosted on Acast. See acast.com/privacy for more information.

All content for The CTV Podcast is the property of Paul Gubbins and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

A CTV podcast dedicated to the growing programmatic TV ecosystem in Europe. Interviewing people who are transforming the way TV is watched, and ad breaks are bought and sold.

Hosted on Acast. See acast.com/privacy for more information.

Why are agencies still asking for a managed service in CTV? DJ Agahi from Sabio explains.

The CTV Podcast

39 minutes 19 seconds

1 year ago

Why are agencies still asking for a managed service in CTV? DJ Agahi from Sabio explains.

In episode 10 of The CTV Podcast, I am joined by DJ Agahi, Managing Director, EMEA at Sabio Holdings Inc.

We cover a lot of ground including:

How independent ad agencies are now planning & buying CTV ads.
Why many are still asking for a managed service.
The future of CTV audience curation.
The convergence of retail media & CTV.
The rise of FAST & AVOD in Europe.
Why more DR ad budgets will flow into CTV.
And much more...

Hosted on Acast. See acast.com/privacy for more information.