The evolution of TV planing and buying with Jason Trout from Next Episode.

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The CTV Podcast

Paul Gubbins

17 episodes

6 months ago

A CTV podcast dedicated to the growing programmatic TV ecosystem in Europe. Interviewing people who are transforming the way TV is watched, and ad breaks are bought and sold.

Hosted on Acast. See acast.com/privacy for more information.

All content for The CTV Podcast is the property of Paul Gubbins and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

A CTV podcast dedicated to the growing programmatic TV ecosystem in Europe. Interviewing people who are transforming the way TV is watched, and ad breaks are bought and sold.

Hosted on Acast. See acast.com/privacy for more information.

The evolution of TV planing and buying with Jason Trout from Next Episode.

The CTV Podcast

1 hour 3 minutes 19 seconds

6 months ago

The evolution of TV planing and buying with Jason Trout from Next Episode.

In S2, E5 of The CTV Podcast, I am joined by Jason Trout, Founding Partner of Next Episode.

We cover a lot of ground including:

The transformation of TV planning, media buying, and ad delivery.
How AdTech is shaping the Connected TV (CTV) landscape.
The expanding range of data powering CTV advertising strategies.
The impact of AI on creative development and campaign optimization.
Emerging opportunities at the intersection of retail media and CTV.

And so much more...

Hosted on Acast. See acast.com/privacy for more information.