The CTV Product Landscape with James Wilhite, From Publica by IAS.

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The CTV Podcast

Paul Gubbins

17 episodes

6 months ago

A CTV podcast dedicated to the growing programmatic TV ecosystem in Europe. Interviewing people who are transforming the way TV is watched, and ad breaks are bought and sold.

Hosted on Acast. See acast.com/privacy for more information.

All content for The CTV Podcast is the property of Paul Gubbins and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

A CTV podcast dedicated to the growing programmatic TV ecosystem in Europe. Interviewing people who are transforming the way TV is watched, and ad breaks are bought and sold.

Hosted on Acast. See acast.com/privacy for more information.

The CTV Product Landscape with James Wilhite, From Publica by IAS.

The CTV Podcast

56 minutes 53 seconds

7 months ago

The CTV Product Landscape with James Wilhite, From Publica by IAS.

In S2, E2 of The CTV Podcast, I am joined by James Wilhite, VP Product, Publica by IAS.

We cover a lot of ground including:

The evolution of CTV AdServing.
How to combine the best of traditional linear, with digital streaming.
The role of programmatic standards, in CTV.
Why DR ad budgets will continue to transition to CTV.
And much more...

Hosted on Acast. See acast.com/privacy for more information.