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The Crux of Medtech
The Crux of Medtech
47 episodes
1 week ago
Welcome to The Crux of Medtech, where we sit down with special guests from the medtech industry. We tell the stories of this incredible sector by looking inside businesses from across the trade. Our guests are leaders from companies at all levels, from pre-seed startups and scale-ups to global-scale players. We’re uncovering experiences from the whole medtech ecosystem.
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Business
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Welcome to The Crux of Medtech, where we sit down with special guests from the medtech industry. We tell the stories of this incredible sector by looking inside businesses from across the trade. Our guests are leaders from companies at all levels, from pre-seed startups and scale-ups to global-scale players. We’re uncovering experiences from the whole medtech ecosystem.
Show more...
Business
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The AI Solution That Targets Repeat Cancer Surgeries - with Adrian Mendes
The Crux of Medtech
55 minutes 24 seconds
2 months ago
The AI Solution That Targets Repeat Cancer Surgeries - with Adrian Mendes

In this episode, Henry Norton speaks with Adrian Mendes, CEO of Perimeter, a company using AI and optical imaging to tackle one of cancer surgery’s biggest problems: re operations


Adrian shares his journey from Silicon Valley tech to medtech, and unpacks how Perimeter is using real-time imaging and machine learning to give surgeons confidence they’ve removed all the cancer the first time.


They discuss the challenges of moving fast in healthcare, the value of proprietary data in AI, and how Perimeter is building for scale with a clear commercial and clinical roadmap.

Key Topics:

Why reoperations are such a huge problem in cancer care

How OCT and AI work together during surgery

The culture problem slowing down medtech innovation

What sets “real” AI apart from buzzword AI

Commercial rollout plans and how they’re scaling

The long-term vision to expand beyond breast cancer


Related Insights:

“Clear margins” are one of the biggest unmet needs in cancer surgery

AI in healthcare is only useful if it's usable surgeon workflow matters

Proprietary data is more defensible than algorithms alone


Core Challenges:

Healthcare’s cautious culture often slows meaningful innovation

Many “AI” medtech products are just marketing

Commercial scale is hard when you’re building from a startup base


🎧 Tune in now to hear how Perimeter is building medtech that actually makes surgery smarter.


The Crux of MedTech podcast is brought to you by Cruxx, a specialist surgical robotics recruitment agency.


To learn more about Cruxx,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠click here.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


A big thank you to our sponsors on this season of the podcast;


⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TTP plc⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ With a 35-year track record, TTP excels in turning innovative ideas into market-ready solutions. Their team of 300+ experts deliver breakthrough solutions in areas ranging from endoluminal robotics and navigation systems to ultrasound imaging. Whether you're a startup or a multinational, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TTP plc⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ can accelerate your development with the latest technologies. Learn more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TTP.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


&


⁠⁠⁠⁠⁠⁠KUKA⁠⁠⁠⁠⁠⁠ is a global leader in robotics with over 25 years of experience partnering with medtech companies on their journey to market. Their reputation is built on robust technology, reliability and long term collaboration and being more than just a supplier.


KUKA provides trusted support throughout the product life cycle, from development to integration and beyond. 

Find out more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠kuka.com/healthcare⁠⁠⁠

The Crux of Medtech
Welcome to The Crux of Medtech, where we sit down with special guests from the medtech industry. We tell the stories of this incredible sector by looking inside businesses from across the trade. Our guests are leaders from companies at all levels, from pre-seed startups and scale-ups to global-scale players. We’re uncovering experiences from the whole medtech ecosystem.