In this episode of The Creator Passport Podcast, we’re sitting down with @thehendrixtribe, a family travel account that’s grown to over 50,000 followers in just one year, all while raising three young kids and living life completely off-script.
What started as a personal diary for family and friends evolved into a powerful platform that now reaches over 50 million people per month. And the best part? They’re doing it without compromising their values, chasing trends, or pretending to be anyone but their bold, unconventional selves.
We’re diving deep into how they built their brand around unschooling, authenticity, and value-driven storytelling—and how embracing their “weird” became their biggest asset.
We’re covering:
The storytelling shifts that helped them reach 50M+ views a month
Why their unschooling lifestyle made them more relatable, not less
How they handle trolls, judgment, and virality without losing sleepTheir slow-burn monetization strategy (and why they say no to 90% of paid deals)
The mindset shift that helped them finally go from “just sharing” to “creating value”
Their honest take on posting every day, balancing travel and parenthood, and staying grounded
How real estate, Disney rentals, and content creation now work together in their income ecosystem
What they’d tell their past selves before ever hitting publish
If you’ve ever felt like you were “too late,” “too different,” or that your life is too chaotic to build something online, this episode is proof that there’s space for you exactly as you are.
🎒 LINKS & RESOURCES Watch their content: https://www.instagram.com/thehendrixtribe/reels/ Join The Creator Passport 4.0:
