Featuring insightful conversations with marketing leaders of distributed brands, The Creative Operations Podcast is a must-listen for creative professionals. We bring together the world’s top minds in marketing operations, from brand strategists to creative directors, to discuss the challenges, successes, and best practices they’ve developed over the years. Tune in with Pica9 founder, Kevin Groome, and get inspired by staying up to date on the latest trends in the evolving world of marketing.
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Featuring insightful conversations with marketing leaders of distributed brands, The Creative Operations Podcast is a must-listen for creative professionals. We bring together the world’s top minds in marketing operations, from brand strategists to creative directors, to discuss the challenges, successes, and best practices they’ve developed over the years. Tune in with Pica9 founder, Kevin Groome, and get inspired by staying up to date on the latest trends in the evolving world of marketing.
Episode 39: Mastering Creative Operations: Organizing Your Digital House with The Digital Organizer
The Creative Operations Podcast 2.0
25 minutes 45 seconds
2 years ago
Episode 39: Mastering Creative Operations: Organizing Your Digital House with The Digital Organizer
In this episode of The Creative Operations Podcast 2.0, host Kevin Groome invites Shawn Lemon, founder of The Digital Organizer, to explore the critical aspects of efficient digital asset management. Together, they emphasize the importance of establishing a solid foundation by implementing archiving strategies and consistent file naming conventions. Shawn shares insights on adapting these conventions for various user communities and the advantages of using Google Workspace for comprehensive email, file storage, and collaboration. Furthermore, they discuss the challenges of cleaning up disorganized digital environments, emphasizing the significance of understanding current workflows and involving a knowledgeable point person in the process. The episode culminates with the mantra of "Keep, Delete, Archive, and Share," offering practical guidance for optimizing creative operations and maintaining a streamlined workflow.
The Creative Operations Podcast 2.0
Featuring insightful conversations with marketing leaders of distributed brands, The Creative Operations Podcast is a must-listen for creative professionals. We bring together the world’s top minds in marketing operations, from brand strategists to creative directors, to discuss the challenges, successes, and best practices they’ve developed over the years. Tune in with Pica9 founder, Kevin Groome, and get inspired by staying up to date on the latest trends in the evolving world of marketing.