#22 - Emrah Elmasli: Building a Brand in B2B, Choosing the Right Projects & The Role of Creative Director

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The Creative Leaders

Bigmouth Audio

29 episodes

4 days ago

The Creative Leaders is a podcast that focuses on in-depth conversations with leaders, founders and top creative talent working in animation, gaming and beyond. Every week we sit down with producers, leaders and creatives from gaming, tech, audio, film, television and more - to uncover their stories and bring you the lessons they’ve learned along the way. We’ll discuss the journey our guests have been on in their career, their approach to running companies or leading teams in the creative industries as well as the ups, downs, challenges

Film Interviews

TV & Film

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All content for The Creative Leaders is the property of Bigmouth Audio and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Film Interviews

TV & Film

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#22 - Emrah Elmasli: Building a Brand in B2B, Choosing the Right Projects & The Role of Creative Director

The Creative Leaders

41 minutes 51 seconds

1 year ago

#22 - Emrah Elmasli: Building a Brand in B2B, Choosing the Right Projects & The Role of Creative Director

Emrah is the Founder & Creative Director at Mooncolony - a premium 2D art and illustration services provider to the video games industry.

Emrah leads a team of outstandingly talented concept artists and illustrators who provide premium 2D art and illustration services to video game developers across the globe. With over seven years of experience in his role, he has successfully established and grown Mooncolony as a trusted and reliable partner for some of the biggest names in the industry, from free-to-play mobile games to AAA blockbusters.

Timestamps:

00:00:00 - Introduction and Guest Welcome
00:00:20 - Guest's Purpose and Mission
00:00:34 - Discovering Passion for Building Teams and Brands
00:01:20 - Merging Visual Development and Branding
00:01:46 - Guest's Background and Childhood
00:02:01 - Growing Up in Turkey and Early Influences
00:03:38 - Encouragement and Support for Art
00:03:57 - Pursuing Art in University
00:05:12 - Transition to Graphic Design
00:06:05 - Entering the Concept Art Industry
00:07:07 - Entrepreneurial Influences from Family
00:08:33 - Learning Business Skills from Father
00:08:54 - Career Path and Freelancing
00:09:15 - Founding Moon Colony
00:10:08 - Balancing Full-Time Work and Freelancing
00:11:11 - Building a Team and Studio Vision
00:12:05 - Naming and Branding Moon Colony
00:13:18 - Importance of Team Collaboration
00:14:07 - Establishing a Unique Studio Style
00:16:45 - Importance of Brand in B2B Space
00:17:57 - Selecting Projects and Clients
00:20:56 - Saying No to Non-Aligned Projects
00:22:40 - Early Days of Moon Colony
00:23:01 - Transitioning Freelance Clients to Studio Clients
00:25:39 - Role of Creative Director
00:27:45 - Delegating Responsibilities
00:29:50 - Learning and Networking for Business Growth
00:32:26 - Work-Life Balance and Team Support
00:36:06 - Side Ventures: Lunar Academy and Lunar Forge
00:37:33 - Impactful Stories and Influences
00:41:05 - Closing Remarks and Future Plans