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The Creative Floor Awards
Shaheed Peera
88 episodes
1 month ago
Driving inspiration, conversation and diversity in advertising
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Marketing
Business
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All content for The Creative Floor Awards is the property of Shaheed Peera and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Driving inspiration, conversation and diversity in advertising
Show more...
Marketing
Business
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Episode 89: What Pharma Can Learn from Apple
The Creative Floor Awards
46 minutes
6 months ago
Episode 89: What Pharma Can Learn from Apple
This week we’re joined by none other than Ben Kay - podcaster, blogger, novelist, Creative Review contributor, ex-Creative Director at Apple, Droga5, AMV, Luna BBDO etc… basically, a walking awards cabinet. 🏆Ben’s dipped his toes into the world of pharma advertising and shares his observations. In this episode, Ben breaks down what healthcare marketing can borrow from the fruit-shaped tech giants in Cupertino (spoiler: it’s not just clean design and turtle-necked presentations).💡 What to expect: 🍎 Apple-level creative thinking 💊 Pharma truths with a twist 🙃 Advice you’ll actually use 🎤 One or two mic drops. Maybe more...#NotAllAwardsAreCreatedEqual
The Creative Floor Awards
Driving inspiration, conversation and diversity in advertising