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From Cars to Culture: How Auto Shows Are Transforming
The Creative Drive Audio Podcast
1 hour 10 minutes
2 weeks ago
From Cars to Culture: How Auto Shows Are Transforming
Auto shows are evolving — and the LA Auto Show might be leading the charge. In this episode, we sit down with David Fortin, VP of Marketing for the LA Auto Show and Automobility LA, to talk about why the RACER Creator Awards is a perfect fit for the LA Auto Show and how car culture is shifting from static displays to full-blown cultural experiences.
From influencer collaborations and immersive experiences to live content and creator partnerships, this is where cars meet culture — and where the next generation of fans and brands connect.
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