12: Jen and Amy Hood on Creativity, Coors Banquet, and Country Music

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The Creative Brief with Brian Athey

Brian Athey

17 episodes

4 days ago

Are you looking for the inside track on how you can use creativity as your competitive advantage? For the last 20 years I've been helping brands tell their story, build their audience, and launch successfully. But there is still a lot to learn. That's why, I'm starting this podcast. Join me each week as I talk to the industry's best. Taking a deep dive into their stories to unlock their strategies, learn from their experience, and uncover how their persoal brands have set them apart. Whether you're launching your brand, or just pursuing your passion, welcome to The Creative Brief.

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12: Jen and Amy Hood on Creativity, Coors Banquet, and Country Music

The Creative Brief with Brian Athey

1 hour 18 minutes 18 seconds

1 year ago

12: Jen and Amy Hood on Creativity, Coors Banquet, and Country Music

Welcome to The Creative Brief Podcast. Today, you’re in for a real treat.

I sit down with the sensational Amy and Jen Hood of Hoodzpah Design - a boutique brand agency in Southern California with a dream roster of clients including Nike, Disney, Adobe, and SeatGeek. We talk about how they’ve diversified their business with books, courses, fonts, and swag. I ask them how they handle being design influencers, and if they ever get nervous speaking at big events. And they share their secret formula for sparking creativity - which may or may not include Coors Banquet and country music records.

If you haven’t discovered Amy and Jen yet, you’re about to meet your new favorite design duo. And if you are a long-time fan like me, I did my best to dive into topics they don’t usually cover.

It's a great episode, and I'm stoked you're here for it.