How to Convert ROAS Into Your Currency in Google Ads (1 Custom Column Setup)

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The Conversion Clinic

Josiah Roche

83 episodes

21 hours ago

Welcome to The Conversion Clinic with Josiah Roche, founder of JRR Marketing. On this podcast, you’ll learn how to get more leads, increase sales, and boost your conversion rates. Josiah shares the exact steps he’s used to help brands make over $73 million online. You’ll also hear about the mistakes and lessons he’s learned along the way. If you’re struggling with Google Ads, SEO, or your website, you’ll learn how to fix it and grow your business faster than you ever thought possible.

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How to Convert ROAS Into Your Currency in Google Ads (1 Custom Column Setup)

The Conversion Clinic

1 minute 45 seconds

2 weeks ago

How to Convert ROAS Into Your Currency in Google Ads (1 Custom Column Setup)

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:

https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2

In this video, you’ll learn how to convert Return on Ad Spend (ROAS) into your own currency inside Google Ads. Many advertisers see percentages or ratios but aren’t sure how to translate those numbers into actual revenue impact. I’ll walk you through the formula step by step so you can clearly understand how much money each ad dollar is bringing back. By the end, you’ll be able to apply this to any campaign and compare results across accounts or regions. This is a simple but powerful way to connect ROAS directly to your business goals.

🔥 Running Google Ads can feel like throwing money into a black hole. If you’re tired of guessing what works and just want a steady stream of the right customers, let’s chat. After helping 100+ businesses get steady, high-quality leads and sales, I know what works. Grab a free strategy call here: https://josiahroche.co/google-ads-specialist/

Frequently Asked Questions:

What does ROAS mean in Google Ads?

ROAS stands for Return on Ad Spend, which measures how much revenue you earn for every dollar spent on advertising.

How is ROAS usually calculated?

ROAS is calculated by dividing the total conversion value (revenue) by the total ad spend.

Why should I convert ROAS into my currency?

Converting into your currency makes it easier to see the real-world financial impact of your campaigns and compare them to your business targets.

Is ROAS the same as ROI?

No, ROAS only looks at revenue vs. ad spend, while ROI includes all costs (like overhead, product costs, or employee expenses).

Can I use ROAS to optimize my campaigns?

Yes, you can adjust bids, budgets, or targeting strategies to increase ROAS and focus on the most profitable areas.

Can Google Ads automatically show ROAS in my currency?

Yes, Google Ads will display conversion values in the currency you set for your account, but you need to ensure your conversion tracking is configured properly.