The Consistency Corner: Strategic Social Media for Marketing to Moms
Ruthie Sterrett | Social Media Marketing Strategist
236 episodes
6 days ago
Are you tired of feeling like you’re constantly chasing the next big hack? In this episode, Ruthie breaks down how to make sense of the endless stream of trends, tactics, and tools flooding your social media feed — and how to use them strategically for your brand. You’ll learn how to identify which trends actually serve your business goals, why you don’t need to hop on every viral sound, and how to use tools like trending audio and scheduling apps without burning out. Ruthie even shares her h...
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Are you tired of feeling like you’re constantly chasing the next big hack? In this episode, Ruthie breaks down how to make sense of the endless stream of trends, tactics, and tools flooding your social media feed — and how to use them strategically for your brand. You’ll learn how to identify which trends actually serve your business goals, why you don’t need to hop on every viral sound, and how to use tools like trending audio and scheduling apps without burning out. Ruthie even shares her h...
Mental Load Meets Marketing: Navigating Invisible Labor & Content Strategy as a Founder with Paige Connell
The Consistency Corner: Strategic Social Media for Marketing to Moms
41 minutes
3 months ago
Mental Load Meets Marketing: Navigating Invisible Labor & Content Strategy as a Founder with Paige Connell
Ever struggle to explain why you're exhausted—even when everything looks fine on the surface? This episode is for you. We're talking with Paige Connell, the content creator and advocate behind She is a Paige Turner, whose work around the mental load, gender equity, and motherhood has gone viral for a reason. But this isn’t about going viral—it’s about giving women the words to describe the invisible labor they’ve been carrying for far too long. We dig into how to actually talk to your partner...
The Consistency Corner: Strategic Social Media for Marketing to Moms
Are you tired of feeling like you’re constantly chasing the next big hack? In this episode, Ruthie breaks down how to make sense of the endless stream of trends, tactics, and tools flooding your social media feed — and how to use them strategically for your brand. You’ll learn how to identify which trends actually serve your business goals, why you don’t need to hop on every viral sound, and how to use tools like trending audio and scheduling apps without burning out. Ruthie even shares her h...
