Katelyn Bourgoin has lived the entrepreneur’s rollercoaster — from the thrill of launching big ideas to the heartbreak of closing the doors on a business she poured herself into. Along the way, she’s faced failure, debt, and burnout, but also found resilience, clarity, and a renewed sense of purpose. In this candid conversation, Katelyn shares the pivotal moments that shaped her journey, from building her early ventures to creating Why We Buy, where she helps marketers understand the psycholo...
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Katelyn Bourgoin has lived the entrepreneur’s rollercoaster — from the thrill of launching big ideas to the heartbreak of closing the doors on a business she poured herself into. Along the way, she’s faced failure, debt, and burnout, but also found resilience, clarity, and a renewed sense of purpose. In this candid conversation, Katelyn shares the pivotal moments that shaped her journey, from building her early ventures to creating Why We Buy, where she helps marketers understand the psycholo...
Rebuilding, Reinventing, and Rediscovering Your Why
The Connect With Purpose Project
22 minutes
2 months ago
Rebuilding, Reinventing, and Rediscovering Your Why
Katelyn Bourgoin has lived the entrepreneur’s rollercoaster — from the thrill of launching big ideas to the heartbreak of closing the doors on a business she poured herself into. Along the way, she’s faced failure, debt, and burnout, but also found resilience, clarity, and a renewed sense of purpose. In this candid conversation, Katelyn shares the pivotal moments that shaped her journey, from building her early ventures to creating Why We Buy, where she helps marketers understand the psycholo...
The Connect With Purpose Project
Katelyn Bourgoin has lived the entrepreneur’s rollercoaster — from the thrill of launching big ideas to the heartbreak of closing the doors on a business she poured herself into. Along the way, she’s faced failure, debt, and burnout, but also found resilience, clarity, and a renewed sense of purpose. In this candid conversation, Katelyn shares the pivotal moments that shaped her journey, from building her early ventures to creating Why We Buy, where she helps marketers understand the psycholo...
