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The Compete Clarity Podcast
Competitive Intelligence Alliance
9 episodes
3 months ago
New to competitive intelligence? Struggling to make an impact with limited resources? Brought to you by Competitive Intelligence Alliance, Compete Clarity is the show that aims to make some sense of competitive intelligence, bringing CI pros the actionable advice they need to make an impact. Each episode, we sit down with a different competitive intelligence expert to learn how they do it today, what they'd do differently if they were to start over, and how you can replicate their success.
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Management
Business
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All content for The Compete Clarity Podcast is the property of Competitive Intelligence Alliance and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
New to competitive intelligence? Struggling to make an impact with limited resources? Brought to you by Competitive Intelligence Alliance, Compete Clarity is the show that aims to make some sense of competitive intelligence, bringing CI pros the actionable advice they need to make an impact. Each episode, we sit down with a different competitive intelligence expert to learn how they do it today, what they'd do differently if they were to start over, and how you can replicate their success.
Show more...
Management
Business
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How to fix broken competitive intelligence programs | David D'Aprile
The Compete Clarity Podcast
46 minutes 41 seconds
2 years ago
How to fix broken competitive intelligence programs | David D'Aprile

Building a competitive program from scratch is a topic that’s been covered before. But what about rebuilding one? Coming into a business with the remnants of a failed CI program and turning that situation around is something that poses unique challenges. You’re walking into something where people are jaded, where their expectations of you and your program aren’t necessarily positive. David D’Aprile, VP of Global Product Marketing at Onapsis, joins us to share how he does it.


Expect to learn:

  • The five step process for rebuilding a CI program from scratch.
  • The biggest challenge you’ll face when doing so.
  • Which three pieces of content are foundational, reliable, and essential in any competitive program.
  • Why it might not be the best idea to try to build out a tech stack while doing a rebuild.
  • How to build momentum by getting wins early.


…and much more


Want to be a guest on the show? If you've more than five years of CI experience and nothing to sell, email contribute@competitiveintelligencealliance.io and we'll be in touch to discuss next steps.

The Compete Clarity Podcast
New to competitive intelligence? Struggling to make an impact with limited resources? Brought to you by Competitive Intelligence Alliance, Compete Clarity is the show that aims to make some sense of competitive intelligence, bringing CI pros the actionable advice they need to make an impact. Each episode, we sit down with a different competitive intelligence expert to learn how they do it today, what they'd do differently if they were to start over, and how you can replicate their success.