The Community Lounge is a place where community managers from video games studios and publishers tell their story of how they got into the role, talk about the challenges they face, and share tips to help other community managers.
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The Community Lounge is a place where community managers from video games studios and publishers tell their story of how they got into the role, talk about the challenges they face, and share tips to help other community managers.
Building a Community From Scratch with Thomas Schramm
The Community Lounge
34 minutes 19 seconds
6 months ago
Building a Community From Scratch with Thomas Schramm
Today’s guest is Thomas Schramm, Community Manager at Sky E Red in Germany, where he’s helping shape the launch of their debut game, Battle Frontier. Thomas’s path into the games industry is anything but typical—what began as a childhood hobby in online Halo communities eventually turned into a full-time career in community management.
We talk about what it’s like to build a community from scratch when your game hasn’t even launched yet, the strategic (and very human) work that goes into early-stage community development, and the unique challenges of community-building in a startup environment.
Thomas also opens up about dealing with unemployment in the games industry, learning new skills to stay competitive, and the evolving, often ambiguous nature of community management roles—especially at indie studios.
Games mentioned in this episode:
Halo
Destiny 2
Battle Frontier
Final Fantasy XVI
Pokémon TCG Live
Find Thomas on:
LinkedIn
X (formerly Twitter) as @Fuzzle_HC
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The Community Lounge
The Community Lounge is a place where community managers from video games studios and publishers tell their story of how they got into the role, talk about the challenges they face, and share tips to help other community managers.
