If you’re thinking about applying for a new gTLD in the next round, understanding the new Applicant Guidebook (AGB) is absolutely essential.

In this episode, we explain why the AGB matters so much and what’s changed since the last round. We walk you through the key rules, timelines, and new features, including how to handle contention sets, how dot brands are treated, and what’s no longer required.

Whether you’re a first-time applicant or returning for another round, getting to grips with the AGB early will give you a real strategic advantage. We’re here to help you make sense of it all.

This is a must-listen for anyone serious about securing a new TLD in 2026.