Live with courage, keep your word. The code of the west was a simple way to navigate a complex and dangerous environment. We sit down once a week and talk about what it means to us in this modern age, as we navigate the pitfalls of building a brand.
Live with courage, keep your word. The code of the west was a simple way to navigate a complex and dangerous environment. We sit down once a week and talk about what it means to us in this modern age, as we navigate the pitfalls of building a brand.
I'm joined by Scott Lyman of Lyman Livestock today.
I met Scott earlier this summer when I unexpectedly popped up at his families Memorial Day Branding. Very quickly he and his whole family welcomed me in and I spent the weekend documenting the event videoing and taking photos of the happenings.
I hit the record button a little early so we're dropping right into the conversation. We talk about the commonalities between our upbringings despite being from (what would appear to be) two different worlds, and we discuss some of the challenges his family faces, and families like his that are attempting to keep their livelihoods and traditions alive.