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The {Closed} Session
Tom Chavez, Vivek Vaidya, super{set}
57 episodes
5 days ago
Building a company from scratch is soul-sucking and mind-numbingly hard - but it’s the best thing ever. We know this because we’ve built a couple ourselves - and we’re building a lot more right now. We’ve made a lot of money for our employees, our shareholders, ourselves - we’re proud of that - and that’s why we want to talk about how it’s done. Join us - Tom Chavez and Vivek Vaidya - in The Closed Session, where we reveal all the joys and sorrows of company building. From the guttermost to the uttermost, we’re not going to hold back.
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Business
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Building a company from scratch is soul-sucking and mind-numbingly hard - but it’s the best thing ever. We know this because we’ve built a couple ourselves - and we’re building a lot more right now. We’ve made a lot of money for our employees, our shareholders, ourselves - we’re proud of that - and that’s why we want to talk about how it’s done. Join us - Tom Chavez and Vivek Vaidya - in The Closed Session, where we reveal all the joys and sorrows of company building. From the guttermost to the uttermost, we’re not going to hold back.
Show more...
Business
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Marketing in the Age of AI with Rex Briggs
The {Closed} Session
52 minutes 46 seconds
2 years ago
Marketing in the Age of AI with Rex Briggs
Marketing has always been about connection, but what happens when AI becomes the mediator? With vast strides in AI-driven campaigns, how do marketers ensure they remain true to their brand and their audience? Who ensures that campaigns are not just data-driven but also ethical and impactful? As we stand on the precipice of an AI revolution in advertising, how does one navigate the intricate balance between personalization and consumer control over their data? Rex Briggs, a luminary in marketing measurement, envisions a future where AI-driven campaigns resonate deeper and more personally with audiences. With vast industry experience, Rex sheds light on emerging trends and their implications. Joining Tom Chavez and Vivek Vaidya, the trio  explores the frontiers of AI in marketing, from its transformative capabilities in content creation to the nuanced ethical challenges it presents. They uncover strategies and insights essential for marketers in this AI-dominated age, emphasizing the synergy of technology and human intuition. Find Rex Briggs on his LinkedIn (https://www.linkedin.com/in/rex-briggs-2811b3/) and X (https://twitter.com/rexbriggs). PLUS bonus content: super{set} Spotlight on Headlamp Health co-founder Andrew Marshak and his experience so far working alongside Tom, Vivek, and the super{set} team at Headlamp Health. Hear about Andrew's maniacal commitment and find out how Tom Chavez and Vivek Vaidya show up as "true co-founders FOR REAL." Learn more about Headlamp Health at www.headlamp.com Find Andrew Marshak on his LinkedIn (https://www.linkedin.com/in/andrew-marshak/) Read Andrew's latest blogpost on superset.com  - "Why Headlamp Health is Bringing Precision to Mental Health" Learn more about super{set} at superset.com Find more episodes at www.theclosedsession.com See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The {Closed} Session
Building a company from scratch is soul-sucking and mind-numbingly hard - but it’s the best thing ever. We know this because we’ve built a couple ourselves - and we’re building a lot more right now. We’ve made a lot of money for our employees, our shareholders, ourselves - we’re proud of that - and that’s why we want to talk about how it’s done. Join us - Tom Chavez and Vivek Vaidya - in The Closed Session, where we reveal all the joys and sorrows of company building. From the guttermost to the uttermost, we’re not going to hold back.