Intellectual property (IP) is revolutionizing how companies build value. For many businesses, the key to sustainable growth lies not in their balance sheet, but in the ideas they own. 

Erin-Michael Gill, founder of M&A firm Genaesis, LLC, and Chairman of a Federal Advisory Committee on Intellectual Property and Trade, shares his expertise in this episode. With over $1.2 billion in M&A and capital formation investments under his advisory, Gill is consistently recognized as one of the world's leading IP strategists. 

Erin-Michael delves into the intersection of IP strategy, innovation, and deal-making. He discusses how CFOs can unlock the full potential of their IP portfolios to fuel growth, attract investors, and drive success in M&A transactions. 

Discover why IP should be at the forefront of your business strategy and learn practical approaches to developing and managing IP assets. 

Discussed in This Episode: 

• The pivotal role of IP and intangible assets in driving company valuation and growth, with a focus on M&A contexts. 
• Why many businesses overlook their potential to monetize IP and other intangible assets. 
• How a well-crafted IP portfolio can become a cornerstone of a company's growth strategy, attracting investors and securing competitive advantages. 
• The various ways patents add value to a business, from legal protections to social proof.  
• Strategies for assessing, valuing, and positioning intangible assets to optimize outcomes in deal-making scenarios.