THE CEO's WING WOMAN® with your host, Olivia Jenkins, is a podcast created to inspire, empower and educate women on all things business. This includes episodes on marketing, mindset, leadership, how to's, and more.
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THE CEO's WING WOMAN® with your host, Olivia Jenkins, is a podcast created to inspire, empower and educate women on all things business. This includes episodes on marketing, mindset, leadership, how to's, and more.
Before you build a beautiful website, launch email flows, or design your dream packaging—pause. In this episode, Olivia shares the critical first step that many entrepreneurs overlook: validating product-to-market fit. She walks through why asking friends and family isn't enough, and what research you really need to do to confirm demand. Plus, once your offer is validated, Olivia outlines how to create an optimised shopping experience across your website, email, and social channels. This is the must-do checklist before you launch—or relaunch.
THE CEO's WING WOMAN®
THE CEO's WING WOMAN® with your host, Olivia Jenkins, is a podcast created to inspire, empower and educate women on all things business. This includes episodes on marketing, mindset, leadership, how to's, and more.