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The CEO Retort
Tim El-Sheikh
37 episodes
3 days ago
The CEO Retort is a thought-provoking podcast that inspires critical thinking, challenges conventional narratives, and explores the complexities of our world. The show brings leading experts and thinkers to examine how science, business, health, politics, technology, and AI shape our lives, industries, and societies. Hosted by Tim El-Sheikh — a serial tech and AI entrepreneur since 2002, one of the first-generation AI pioneers at Google Campus London, biomedical scientist, and ex-pro athlete. He is currently at the frontier of human-centric Augmented Intelligence with his company Nebuli.com.
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All content for The CEO Retort is the property of Tim El-Sheikh and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The CEO Retort is a thought-provoking podcast that inspires critical thinking, challenges conventional narratives, and explores the complexities of our world. The show brings leading experts and thinkers to examine how science, business, health, politics, technology, and AI shape our lives, industries, and societies. Hosted by Tim El-Sheikh — a serial tech and AI entrepreneur since 2002, one of the first-generation AI pioneers at Google Campus London, biomedical scientist, and ex-pro athlete. He is currently at the frontier of human-centric Augmented Intelligence with his company Nebuli.com.
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Technology
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Misinformation broke our societies for power — Part 1 | Emma Monk
The CEO Retort
1 hour 44 minutes 8 seconds
4 months ago
Misinformation broke our societies for power — Part 1 | Emma Monk

Emma Monk is a molecular biologist turned anti-misinformation campaigner who has spent over a decade debunking falsehoods in both mainstream media and social media platforms, particularly X (aka Twitter).


Emma’s ability to present complex topics in simple ways is evidenced by her loyal following on X and regularly hitting half a million views, her articles on wide-ranging topics in Byline Times and West Country Voices, and her media invitations to debunk important stories.


Timestamps:

(00:00:00) – Preview

(00:03:48) – Debunking misinformation: A case study

(00:10:14) – The role of media in misinformation

(00:11:56) – How Emma transitioned from molecular biology to misinformation busting

(00:18:03) – The Influence of populist politics on COVID-19 misinformation

(00:21:38) – How governments and the media manipulated COVID-19 facts

(00:22:52) – Tim's experience with UK government's "VIP Lane" corruption scandal

00:28:02 – The rise of misinformation and its impact on everyone(00:35:15) – Critical thinking vs. misinformation

(00:37:33) – The conflict between science and belief

(00:43:24) – Emma's bravery in diving deep into Twitter's (X) cesspit!

(00:47:47) – How fighting misinformation can change people's lives

(00:53:54) – Cognitive dissonance and confirmation bias

(00:57:28) – The role of real-world experiences in busting misinformation

(01:03:36) – How the system caused people to distrust experts

(01:07:56) – Engaging constructively with people who disagree with you

(01:13:48) – The importance of real-life conversations to beat misinformation

(01:19:18) – The power and financial motives behind populism

(01:31:57) – The young generation's disillusionment with democracy


Episode Notes & Citations:

⁠⁠https://ceoretort.com/podcast/guest/2025/06/30/emma-monk-misinformation-broke-our-societies-for-power/


Support our independence by becoming a member:

⁠⁠⁠https://CEORetort.com/Support⁠⁠⁠


Sponsors & Offers:

  • Ground News – See how media bias affects news coverage. Get 40% off top tier: ⁠⁠⁠https://check.ground.news/CEORetort⁠⁠⁠
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  • Nebuli ( @Nebuli-AI ) Innovation-as-a-Service: ⁠⁠⁠https://nebuli.com/innovate/start⁠⁠⁠
  • Nebuli Free AI Readiness Assessment (Under 3 Minutes): ⁠⁠⁠https://nebuli.com/ai-readiness-assessment⁠⁠⁠


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  • LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/timelsheikh⁠⁠⁠
  • Instagram: ⁠⁠⁠https://www.instagram.com/tbmsai
The CEO Retort
The CEO Retort is a thought-provoking podcast that inspires critical thinking, challenges conventional narratives, and explores the complexities of our world. The show brings leading experts and thinkers to examine how science, business, health, politics, technology, and AI shape our lives, industries, and societies. Hosted by Tim El-Sheikh — a serial tech and AI entrepreneur since 2002, one of the first-generation AI pioneers at Google Campus London, biomedical scientist, and ex-pro athlete. He is currently at the frontier of human-centric Augmented Intelligence with his company Nebuli.com.