Brooke Joiner, co-founder and CEO of Catholic Owned, shares her journey of establishing Catholic Owned, a platform aimed at building a new Catholic economy by connecting users with Catholic businesses. The conversation delves into the challenges and successes of creating a two-sided marketplace, the rapid growth of the app, user experience, and marketing strategies tailored for Catholic entrepreneurs. Brooke emphasizes the importance of serving the community and the need for ethical marketing in the Catholic space.

https://www.linkedin.com/in/brooke-joiner-catholicowned/

https://catholicowned.com/introduction

Chapters

00:00 Introduction to Catholic Owned

00:22 The Journey of Catholic Owned

05:02 Building a Two-Sided Marketplace

09:10 Navigating Rapid Growth

13:05 The Challenges of App Development

17:23 User Experience in the Catholic Economy

20:56 Engaging Parishes and Nonprofits

23:24 Marketing Strategies for Catholic Entrepreneurs