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The Cassandra McClure Show
Cassandra McClure
143 episodes
1 day ago
Formerly The Clean Beauty Show, Cassandra McClure is a strategic advisor who’s guided 100+ founders to success. She leads the Clean Living Founder Collective and recognized as 'Best Beauty Coach' by Gloss Genius hosting industry events fostering community, and providing unwavering opportunities for companies. Featured in Glamour, Forbes, CBS, Yahoo!, Cassandra forges strategic partnerships for lasting success through media and coaching to take your business to new heights. Co-Hosted by best selling author Doris Sherman, Editor-in-chief, Clean Living Magazine. Learn more: CassandraMcClure.com
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Marketing
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All content for The Cassandra McClure Show is the property of Cassandra McClure and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Formerly The Clean Beauty Show, Cassandra McClure is a strategic advisor who’s guided 100+ founders to success. She leads the Clean Living Founder Collective and recognized as 'Best Beauty Coach' by Gloss Genius hosting industry events fostering community, and providing unwavering opportunities for companies. Featured in Glamour, Forbes, CBS, Yahoo!, Cassandra forges strategic partnerships for lasting success through media and coaching to take your business to new heights. Co-Hosted by best selling author Doris Sherman, Editor-in-chief, Clean Living Magazine. Learn more: CassandraMcClure.com
Show more...
Marketing
Business
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123. Breaking Down PR in Beauty: What Does a Strategic Marketing Consultant Really Do?
The Cassandra McClure Show
32 minutes 38 seconds
1 year ago
123. Breaking Down PR in Beauty: What Does a Strategic Marketing Consultant Really Do?

Thinking about hiring a publicist in the beauty industry or been let down by an agency in the past?

In this episode, Cassandra McClure dives deep into the role of a strategic marketing Consultant and publicist and what sets her apart in the beauty world.


Discover what goes into a custom PR package and why a personalized, boutique approach can be your best investment yet. From media outreach and securing interviews to event promotion and creating buzz, Cassandra breaks down the tailored strategies that can elevate your brand to new heights.


Whether you're just starting out or ready to scale, this episode will help you understand the critical role an experienced strategic marketing expert plays and how to maximize the impact of your PR efforts in the beauty space.


Tune in to get insider tips and learn how to make PR work for you!


https://Www.Cassandramcclure.com


Instagram


#PR #marketingstrategy

The Cassandra McClure Show
Formerly The Clean Beauty Show, Cassandra McClure is a strategic advisor who’s guided 100+ founders to success. She leads the Clean Living Founder Collective and recognized as 'Best Beauty Coach' by Gloss Genius hosting industry events fostering community, and providing unwavering opportunities for companies. Featured in Glamour, Forbes, CBS, Yahoo!, Cassandra forges strategic partnerships for lasting success through media and coaching to take your business to new heights. Co-Hosted by best selling author Doris Sherman, Editor-in-chief, Clean Living Magazine. Learn more: CassandraMcClure.com