In this 13th episode, we discussed with Wei Cui, Business coordinator at the Economic Development and Employment unit of City of Espoo. Wei has a long experience in B2B customer acquisition and for the past four years has been, among other tasks, focusing on sales and account management for international recruitment events.

In this episode we discuss making the first move at events and on the phone! Speifically, how to approach companies at events (recruitment events vs social events), and then we dive into sales techniques when it comes to cold calling. How to start a cold call? What to say? How to answer to objections? How to follow up? Wei has answered to these and many more questions! If you don't know how to talk with companies at events or you have never approached companies directly (or you did it wrong), this is for you!

You can find us on LinkedIn: 

https://www.linkedin.com/in/gianluca-curci/ 

https://www.linkedin.com/in/kolkkonen/

https://www.linkedin.com/in/maija-makinen-sp/