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The Captain Coder Podcast
Marisa VanSkiver, Captain Coder
145 episodes
5 days ago
You want your website to make you money, right? Of course you do! If you want your website to generate revenue, it needs to be set up to convert. How do you do that? You have compelling copy that leads them to some kind of action. One of the best ways to write copy that converts is to focus on accessibility and inclusion. When your copy speaks to everyone, you can reach your entire audience. Let’s break down how to improve your copy and increase conversions. MENTIONED RESOURCES: Free Bu...
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Marketing
Business
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All content for The Captain Coder Podcast is the property of Marisa VanSkiver, Captain Coder and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
You want your website to make you money, right? Of course you do! If you want your website to generate revenue, it needs to be set up to convert. How do you do that? You have compelling copy that leads them to some kind of action. One of the best ways to write copy that converts is to focus on accessibility and inclusion. When your copy speaks to everyone, you can reach your entire audience. Let’s break down how to improve your copy and increase conversions. MENTIONED RESOURCES: Free Bu...
Show more...
Marketing
Business
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The Business Case for Web Accessibility
The Captain Coder Podcast
17 minutes
1 year ago
The Business Case for Web Accessibility
If you’re in marketing, you’ve probably heard people talk about how your website needs to comply with ADA standards. Web accessibility isn’t just a buzzword. It’s a practice that everyone in the marketing world should follow—for their websites, social media, and all marketing. To be blunt, making your content more accessible can be an investment. Many businesses have put it off, thinking that it doesn’t really “apply” to them. That’s not the case. Providing an excellent experience for all of ...
The Captain Coder Podcast
You want your website to make you money, right? Of course you do! If you want your website to generate revenue, it needs to be set up to convert. How do you do that? You have compelling copy that leads them to some kind of action. One of the best ways to write copy that converts is to focus on accessibility and inclusion. When your copy speaks to everyone, you can reach your entire audience. Let’s break down how to improve your copy and increase conversions. MENTIONED RESOURCES: Free Bu...