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The Buyerside Chat
Kristin Fisher
88 episodes
4 days ago
Welcome to The Buyerside Chat Podcast! The podcast for product business owners looking to get inside the mindset of a Buyer to scale profitably. With bi-weekly chats from a seasoned retail buyer, Kristin Fisher, you will gain insights into product strategy, e-commerce, pricing, wholesale, marketing, outsourcing, mindset, and beyond. Whether you are a maker, brick & mortar boutique owner, or run your own e-commerce business, this podcast will become your new go-to!

Join Kristin Fisher, Retail Strategy Coach and Founder of the e-commerce gifting brand, Bocu, each week as she shares her advice & strategies for other product based businesses.
Show more...
Marketing
Business,
Entrepreneurship
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All content for The Buyerside Chat is the property of Kristin Fisher and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to The Buyerside Chat Podcast! The podcast for product business owners looking to get inside the mindset of a Buyer to scale profitably. With bi-weekly chats from a seasoned retail buyer, Kristin Fisher, you will gain insights into product strategy, e-commerce, pricing, wholesale, marketing, outsourcing, mindset, and beyond. Whether you are a maker, brick & mortar boutique owner, or run your own e-commerce business, this podcast will become your new go-to!

Join Kristin Fisher, Retail Strategy Coach and Founder of the e-commerce gifting brand, Bocu, each week as she shares her advice & strategies for other product based businesses.
Show more...
Marketing
Business,
Entrepreneurship
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[REPLAY] ONE Thing You Should Focus On Now To Prep for Faire Market | Episode 90
The Buyerside Chat
32 minutes 56 seconds
4 months ago
[REPLAY] ONE Thing You Should Focus On Now To Prep for Faire Market | Episode 90

So here’s the deal.

This is a re-air of Episode 61 from May 2024, but trust me, it’s even more relevant now than when it first dropped.


With the Faire Summer Market just four weeks away, your time is precious. This episode is all about getting back to basics, and doubling down on what actually works. Because when your time is limited and your brain is fried, you don’t need more to-dos… you need better ones. Let’s get laser-focused on the one thing that will move the needle in your wholesale business this season.


The truth? Buyer budgets are tighter. Orders are more intentional. But the brands who are nurturing relationships—the ones who are showing up consistently and authentically? They’re the ones who will win this summer.


Tune in as I share what’s changed since last year, what’s still working, and the single best thing you can do to prep for this summer’s biggest sales opportunity on Faire.


What you’ll learn:

  • Why shiny-object syndrome is killing your momentum
  • The #1 strategy I recommend leading into Faire Summer Market
  • What nurturing buyers actually looks like in 2025
  • How to balance business growth with summer living
  • The right way to pitch (hint: it's not your first message)
  • A smarter, more human approach to buyer outreach


Resources To Support You:


  • Watch the FREE Faire Success Blueprint Workshop HERE


  • Prep for the next Faire Market with the FREE Faire Market Prep Planner. Download it HERE


  • Get inside the Faire Bootcamp Self-Study to get your brand market ready. Join HERE


  • Find out exactly what your buyers are looking for on Faire. Listen to the FREE Unlocking Faire Private Podcast HERE


  • Listen to Episode #59 on Pitch Strategy: https://podcasts.apple.com/us/podcast/a-wholesale-buyer-outreach-strategy-that-will/id1648564568?i=1000653887153


Enjoy the chat!

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE


Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

The Buyerside Chat
Welcome to The Buyerside Chat Podcast! The podcast for product business owners looking to get inside the mindset of a Buyer to scale profitably. With bi-weekly chats from a seasoned retail buyer, Kristin Fisher, you will gain insights into product strategy, e-commerce, pricing, wholesale, marketing, outsourcing, mindset, and beyond. Whether you are a maker, brick & mortar boutique owner, or run your own e-commerce business, this podcast will become your new go-to!

Join Kristin Fisher, Retail Strategy Coach and Founder of the e-commerce gifting brand, Bocu, each week as she shares her advice & strategies for other product based businesses.