The Business of What’s Next is a podcast for growth-stage business leaders who are ready to move beyond “busy” and focus on what really drives results.
Hosted by Matthew Shipp, facilitator and strategic coach at Emberi Solutions, the show highlights how ambitious leaders make smarter decisions, prioritize the right projects, and set a sustainable rhythm for growth.
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The Business of What’s Next is a podcast for growth-stage business leaders who are ready to move beyond “busy” and focus on what really drives results.
Hosted by Matthew Shipp, facilitator and strategic coach at Emberi Solutions, the show highlights how ambitious leaders make smarter decisions, prioritize the right projects, and set a sustainable rhythm for growth.
Revolutionizing Social Drinking: The Story Behind Making THC Seltzers Mainstream with Angus Rittenburg of Wherehouse Beverage Company.
The Business of Whats Next
39 minutes 7 seconds
12 months ago
Revolutionizing Social Drinking: The Story Behind Making THC Seltzers Mainstream with Angus Rittenburg of Wherehouse Beverage Company.
Angus Rittenberg, co-founder of Wherehouse Beverage Company, share his journey in pioneering low-dose THC seltzers for mainstream markets. Angus shares how they created WYNK, a zero-calorie THC beverage designed as a social alternative to alcohol, and the innovative mobile production system they developed to navigate complex state-by-state cannabis regulations. By producing locally within each market, Wherehouse Beverage has successfully placed WYNK in liquor stores, expanding accessibility and attracting new, health-conscious consumers. Angus also delves into the compliance challenges they face, including evolving packaging and dosage regulations, and discusses the company’s ambition to position WYNK alongside popular alcoholic seltzers nationwide.
The Business of Whats Next
The Business of What’s Next is a podcast for growth-stage business leaders who are ready to move beyond “busy” and focus on what really drives results.
Hosted by Matthew Shipp, facilitator and strategic coach at Emberi Solutions, the show highlights how ambitious leaders make smarter decisions, prioritize the right projects, and set a sustainable rhythm for growth.
