The Business of Wedding Planning is a podcast dedicated to guiding aspiring, new, and growing wedding planners through the intricacies of creating and scaling a profitable wedding planning business. Each episode explores topics essential for success in the industry, including marketing strategies, pricing models, client and vendor relations, and sales strategies. This podcast offers actionable advice, proven business strategies, and real-life success stories from seasoned wedding planners and industry experts.
Listeners will gain insights into overcoming the common challenges faced by wedding planners, such as managing client expectations, building a reputable brand, and mastering the logistics of event planning. The Business of Wedding Planning focuses on the operational and business aspects of running a wedding planning business.
Whether you're just starting out with a dream and a passion for wedding planning or you're looking to grow your business, this podcast is your go-to guide for navigating the path to profitability and success in the competitive wedding planning industry. Join us to transform your passion into a thriving business.
The Business of Wedding Planning is brought to you by The Planners Lounge, an online resource, website, community, and shop for wedding planners. Established in 2011, Planner's Lounge has been the premier resource site for wedding planners since its creation.
Podcast host and Planners Lounge CEO Amber Peterson started her planning business in 2009 in NW Washington. In 2013, she founded the Skagit Wedding Society, a networking group for wedding professionals to meet and collaborate on weddings and styled shoots and to promote Skagit County, WA, as a premier wedding destination in the Pacific Northwest. The SWS also produced the annual Skagit Wedding Tour.
Amber graduated from the University of Alaska Fairbanks with a BA in Public Relations/Advertising and went on to earn a Masters of Science in Integrated Marketing Communication from Roosevelt University in Chicago, IL.
For questions or comments email info@plannerslounge.com
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The Business of Wedding Planning is a podcast dedicated to guiding aspiring, new, and growing wedding planners through the intricacies of creating and scaling a profitable wedding planning business. Each episode explores topics essential for success in the industry, including marketing strategies, pricing models, client and vendor relations, and sales strategies. This podcast offers actionable advice, proven business strategies, and real-life success stories from seasoned wedding planners and industry experts.
Listeners will gain insights into overcoming the common challenges faced by wedding planners, such as managing client expectations, building a reputable brand, and mastering the logistics of event planning. The Business of Wedding Planning focuses on the operational and business aspects of running a wedding planning business.
Whether you're just starting out with a dream and a passion for wedding planning or you're looking to grow your business, this podcast is your go-to guide for navigating the path to profitability and success in the competitive wedding planning industry. Join us to transform your passion into a thriving business.
The Business of Wedding Planning is brought to you by The Planners Lounge, an online resource, website, community, and shop for wedding planners. Established in 2011, Planner's Lounge has been the premier resource site for wedding planners since its creation.
Podcast host and Planners Lounge CEO Amber Peterson started her planning business in 2009 in NW Washington. In 2013, she founded the Skagit Wedding Society, a networking group for wedding professionals to meet and collaborate on weddings and styled shoots and to promote Skagit County, WA, as a premier wedding destination in the Pacific Northwest. The SWS also produced the annual Skagit Wedding Tour.
Amber graduated from the University of Alaska Fairbanks with a BA in Public Relations/Advertising and went on to earn a Masters of Science in Integrated Marketing Communication from Roosevelt University in Chicago, IL.
For questions or comments email info@plannerslounge.com
* Why micro positions? They're perfect for handling specific tasks without the commitment of a full-time hire, making them ideal for growing businesses.
* How to identify areas in your business that need support.
* Steps to define, find, and integrate micro positions effectively.
* Real-life examples of how targeted hiring has transformed business operations.
Assessing Your Business Needs
* Introduction to Business Needs: Understanding where you need help is crucial before making hiring decisions. We'll explore how to conduct a task audit and prioritize tasks effectively.
* Task Audit: Track your daily activities to identify time-consuming tasks that do not require your expert touch.
* Prioritize: Focus on tasks that directly impact your revenue and client satisfaction. Consider if these tasks can be bundled into a single role.
Defining the Micro Position
* Role Definition: Clear role definition is crucial for attracting the right candidates. We discuss how to create a detailed job description that aligns with your strategic goals.
* Job Description: Draft a comprehensive description including responsibilities, required skills, and expected hours.
* Flexibility and Growth: Consider potential for role evolution to attract candidates interested in growth.
Sourcing Candidates
* Finding the Right Fit: We explore effective strategies for sourcing the ideal candidates for your micro positions.
* Industry Contacts: Use your network of vendors and industry contacts for recommendations.
* Online Platforms: Utilize LinkedIn, Indeed, and niche job boards to widen your search.
* Internship Programs: Tap into local educational programs for fresh talent.
The Interview Process
* Conducting Effective Interviews: Ensuring a good fit is essential. We'll cover how to structure your interviews to assess both skills and compatibility.
* Structured Interviews: Prepare questions that evaluate multitasking abilities and stress management.
* Practical Assessments: Assign relevant projects to assess skills, ensuring candidates are compensated for their efforts.
Onboarding and Training
* Integrating New Hires: A smooth onboarding process is key to successful integration. We discuss how to set up an effective training plan.
* Training Plan: Include shadowing, key introductions, and tutorials on business tools.
* Regular Feedback: Establish a routine for ongoing feedback to address any issues early on.
Legal and Administrative Considerations
* Staying Compliant: We discuss the importance of drafting clear contracts and ensuring compliance with local employment laws.
* Employment Contracts: Ensure all terms are clearly outlined.
* Compliance: Familiarize yourself with and adhere to employment laws to avoid legal issues.
Evaluating the Role's Impact
* Review and Adapt: After integration, it's important to evaluate how the new hire has impacted your business.
* Performance Review: Assess how well the new hire meets their objectives.
* Business Growth: Analyze if the new role has allowed you to expand your clientele or enhance client satisfaction.
The Business of Wedding Planning
The Business of Wedding Planning is a podcast dedicated to guiding aspiring, new, and growing wedding planners through the intricacies of creating and scaling a profitable wedding planning business. Each episode explores topics essential for success in the industry, including marketing strategies, pricing models, client and vendor relations, and sales strategies. This podcast offers actionable advice, proven business strategies, and real-life success stories from seasoned wedding planners and industry experts.
Listeners will gain insights into overcoming the common challenges faced by wedding planners, such as managing client expectations, building a reputable brand, and mastering the logistics of event planning. The Business of Wedding Planning focuses on the operational and business aspects of running a wedding planning business.
Whether you're just starting out with a dream and a passion for wedding planning or you're looking to grow your business, this podcast is your go-to guide for navigating the path to profitability and success in the competitive wedding planning industry. Join us to transform your passion into a thriving business.
The Business of Wedding Planning is brought to you by The Planners Lounge, an online resource, website, community, and shop for wedding planners. Established in 2011, Planner's Lounge has been the premier resource site for wedding planners since its creation.
Podcast host and Planners Lounge CEO Amber Peterson started her planning business in 2009 in NW Washington. In 2013, she founded the Skagit Wedding Society, a networking group for wedding professionals to meet and collaborate on weddings and styled shoots and to promote Skagit County, WA, as a premier wedding destination in the Pacific Northwest. The SWS also produced the annual Skagit Wedding Tour.
Amber graduated from the University of Alaska Fairbanks with a BA in Public Relations/Advertising and went on to earn a Masters of Science in Integrated Marketing Communication from Roosevelt University in Chicago, IL.
For questions or comments email info@plannerslounge.com