With “The Business of Broadway” by Mitch Weiss and Perri Gaffney as our launchpad, hosts Darnelle Radford (based in Philadelphia) and Mitch Weiss (based in NYC) talk about the business of the day as it relates to Theater.
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With “The Business of Broadway” by Mitch Weiss and Perri Gaffney as our launchpad, hosts Darnelle Radford (based in Philadelphia) and Mitch Weiss (based in NYC) talk about the business of the day as it relates to Theater.
In this conversation, Darnelle Radford and Mitch discuss the current state of theater, focusing on financial challenges, donor appeals, ticket pricing, and the dynamics of nonprofit theaters. They explore the impact of rising ticket prices on audience engagement and the necessity for community building within the theater space. The discussion also highlights the importance of effective marketing and scheduling to enhance audience attendance and support for theater productions. In this conversation, Mitch and Darnelle discuss the impact of the pandemic on theater communities, the importance of storytelling, and the need for nonprofits to engage younger generations. They explore the financial challenges faced by theaters, the significance of audience engagement, and the anticipation surrounding upcoming productions like Wicked. The discussion emphasizes the need for innovation and relevance in theater to attract and retain audiences.
The Business of Theater, A Working Title
With “The Business of Broadway” by Mitch Weiss and Perri Gaffney as our launchpad, hosts Darnelle Radford (based in Philadelphia) and Mitch Weiss (based in NYC) talk about the business of the day as it relates to Theater.
