Welcome to the Business of Pickleball, your go-to podcast for industry insights. If you're in the pickleball business, staying informed is crucial. This podcast offers interviews with leaders actively building pickleball enterprises.
Today’s episode features hosts Robert Allen and David Feldman discussing a specialized insurance solution for pickleball clubs—the Pickleball Insurance Program (PIP). PIP provides tailored coverage quickly and easily at pippprogram.com or visit their booth at the Pickleball Brief Business Summit.
After a holiday break and successful summit, we're back with an exciting guest who shares our passion for fitness in sports—Ryan Van Winkle. Ryan has developed innovative applications within racket sports through his company Bounce, focusing on teaching and learning efficiency.
Ryan introduces the Racket Fitness Experience (RFX), which merges group fitness with racket sports, similar to OrangeTheory or CrossFit but tailored to pickleball. The program involves engaging classes using resistance bands suitable for all fitness levels, offering both play sessions and high-intensity interval training on specially designed tetra courts.
This approach not only improves player performance but also attracts new participants who are interested in fun ways to stay fit rather than traditional gym routines. RFX aims to create inclusive experiences that can bring more people into racket sports by providing diverse programming options similar to those offered by gyms.
For club owners looking to enhance member engagement and retention, incorporating unique programs like RFX can be beneficial. It creates community vibes while adding value beyond regular gameplay—perfect for attracting non-traditional players seeking enjoyable fitness alternatives.
To support participating clubs further, RFX limits partnerships geographically, ensuring exclusivity while assisting them in marketing efforts both physically at venues as well as digitally across social media platforms—helping maximize visibility among potential members locally interested in not just playing but experiencing something fresh within their routine workouts!
People might discover they enjoy pickleball by combining it with other sports, like football. This approach is similar to what RFX does by tapping into the fitness market. Clubs can target gym-goers and offer them a fun new class, drawing in fresh audiences beyond just pickleball enthusiasts.
Pickleball clubs have an edge because it's easy to learn but hard to master, unlike tennis which can be intimidating for beginners. With structured games and courts, even newcomers can quickly enjoy the sport and join leagues or tournaments.
Club owners should focus on marketing strategies that attract diverse groups since relying solely on existing enthusiasts won't sustain growth. Offering injury prevention classes could keep members engaged longer without injuries affecting participation rates.
RFX aims to create a community through its group fitness programs designed for racket sports. Unlike endurance-based activities, where competition is individualistic, these programs promote interaction among players while ensuring safety during exercises.
The business model involves revenue sharing with no upfront costs for clubs; instead of licensing fees alone as initially planned before feedback showed preference towards shared earnings between parties involved—aligning incentives better overall!
We adapted our business model, offering an annual license fee for all-inclusive clubs where revenue sharing is complex. We're exploring integrating our format into court reservation apps to track reservations effectively.
We've begun discussions with leading software companies like Court Reserve and Play by Point. With enough clubs on board, we&
Welcome to the Business of Pickleball, your go-to podcast for industry insights. If you're in the pickleball business, staying informed is crucial. This podcast offers interviews with leaders actively building pickleball enterprises.
Today’s episode features hosts Robert Allen and David Feldman discussing a specialized insurance solution for pickleball clubs—the Pickleball Insurance Program (PIP). PIP provides tailored coverage quickly and easily at pippprogram.com or visit their booth at the Pickleball Brief Business Summit.
After a holiday break and successful summit, we're back with an exciting guest who shares our passion for fitness in sports—Ryan Van Winkle. Ryan has developed innovative applications within racket sports through his company Bounce, focusing on teaching and learning efficiency.
Ryan introduces the Racket Fitness Experience (RFX), which merges group fitness with racket sports, similar to OrangeTheory or CrossFit but tailored to pickleball. The program involves engaging classes using resistance bands suitable for all fitness levels, offering both play sessions and high-intensity interval training on specially designed tetra courts.
This approach not only improves player performance but also attracts new participants who are interested in fun ways to stay fit rather than traditional gym routines. RFX aims to create inclusive experiences that can bring more people into racket sports by providing diverse programming options similar to those offered by gyms.
For club owners looking to enhance member engagement and retention, incorporating unique programs like RFX can be beneficial. It creates community vibes while adding value beyond regular gameplay—perfect for attracting non-traditional players seeking enjoyable fitness alternatives.
To support participating clubs further, RFX limits partnerships geographically, ensuring exclusivity while assisting them in marketing efforts both physically at venues as well as digitally across social media platforms—helping maximize visibility among potential members locally interested in not just playing but experiencing something fresh within their routine workouts!
People might discover they enjoy pickleball by combining it with other sports, like football. This approach is similar to what RFX does by tapping into the fitness market. Clubs can target gym-goers and offer them a fun new class, drawing in fresh audiences beyond just pickleball enthusiasts.
Pickleball clubs have an edge because it's easy to learn but hard to master, unlike tennis which can be intimidating for beginners. With structured games and courts, even newcomers can quickly enjoy the sport and join leagues or tournaments.
Club owners should focus on marketing strategies that attract diverse groups since relying solely on existing enthusiasts won't sustain growth. Offering injury prevention classes could keep members engaged longer without injuries affecting participation rates.
RFX aims to create a community through its group fitness programs designed for racket sports. Unlike endurance-based activities, where competition is individualistic, these programs promote interaction among players while ensuring safety during exercises.
The business model involves revenue sharing with no upfront costs for clubs; instead of licensing fees alone as initially planned before feedback showed preference towards shared earnings between parties involved—aligning incentives better overall!
We adapted our business model, offering an annual license fee for all-inclusive clubs where revenue sharing is complex. We're exploring integrating our format into court reservation apps to track reservations effectively.
We've begun discussions with leading software companies like Court Reserve and Play by Point. With enough clubs on board, we&
Show Notes for "The Business of Pickleball" Podcast Episode
Title: Plan, Launch, Build & Grow A Successful Pickleball Business - Financial Modeling as Your Compass - Navigating the Financial Landscape of Pickleball Clubs
In this episode, hosts Robert Allen and Dave Fu delve into the financial intricacies involved in running a successful pickleball club. Broadcasting from sunny Southern California and beautiful Idaho, they discuss their travels, meetings with industry professionals, franchise concepts, and the burgeoning community around pickleball.
Key Points Discussed:
Special Highlights:
Pickle Ball Club Financial Model (PCFM): Dave shares his expertise as a former financial analyst in creating an extensive model that accounts for various factors crucial to running a club – from attrition rates to profit margins on retail offerings. This robust tool aims to aid potential investors by providing industry benchmarks but also allows customization based on individual assumptions.
Industry Observations: Despite its popularity, operating within thin margins is common among many clubs; precision and innovation are necessary for sustainability.
Subscription Value: Subscribing to their newsletter provides access not only to valuable insights but also supports ongoing research within the industry.
Future Content Focus: Expect discussions about hiring practices, marketing strategies across different facets of the industry (clubs, coaches, manufacturers), management tips for pro shops/retail outlets coming up over subsequent months.
Event Series Announcement: Towards year-end anticipates an exclusive buyer-seller event series focusing on high-value interactions rather than traditional conferences – further details pending release.
Realism vs Hype: Balancing optimism with realistic expectations derived from those already experiencing operational challenges is emphasized as key to success in this space.
Community Engagement Reminder: Listeners are encouraged to subscribe and stay tuned via social media updates where additional nuggets of wisdom will be shared regularly.
Closing Thoughts: Robert and Dave underscored that while there’s immense enthusiasm surrounding pickleball's growth prospects, grounding business decisions in solid data-driven models like PCFM could mean the difference between thriving or just surviving in this competitive arena.
For more information or resources mentioned: Subscribe at https://podopshost.com/pickleball Follow us on Social Media @pickleballbrief
Remember always: In Pickleball—as with any business—precision pays off!