In this episode of The Business of Jiu Jitsu Podcast, JP Levesque breaks down the realities of opening a Jiu Jitsu academy in today’s saturated market.

He shares why “just being a good coach” isn’t enough anymore, and why having a marketing budget is no longer optional if you want to grow.

From Meta ads to Google search, JP explains how to think about paid marketing, how to budget for it, and why your dream gym won’t survive if no one knows it exists.

While I did talk about ads the majority of the episode is about the underlying systems you need to have in place BEFORE you consider running paid ads.

This one’s a must-listen if you’re launching an academy or struggling to get new students through the door.

If you own a Jiu Jitsu academy and you want help adding new students, keeping them longer, and building a lasting legacy working with GrowJitsu might be right for you so check out the link below to book a live demo with me.

https://growjitsu.com/request-a-demoAs always, no pressure, no stress, just answers and direction, heres the link to book: