Summary
In this episode of the Business of Jujitsu podcast, JP Levesque discusses various hot takes related to gym ownership and the business side of jujitsu. He addresses common complaints from the jujitsu community, such as the importance of transparency in pricing and scheduling, the debate over gi requirements, and the challenges of managing students. Levesque emphasizes the need for gym owners to treat their academies as businesses rather than hobbies, while also exploring the value of kids programs and the role of testing in belt promotions. The conversation is lively and filled with insights for both gym owners and jujitsu practitioners.
Takeaways
Most gyms operate like hobbies rather than businesses.
Transparency in pricing and scheduling is crucial for attracting students.
Gi requirements can be flexible, but cleanliness is important.
Handling difficult students is a necessary skill for gym owners.
Cross-training should be encouraged to improve overall jujitsu skills.
Trial periods should allow enough classes for potential students to decide.
Kids programs can be valuable for personal development and fun.
Testing for belts can help identify skill gaps in students.
Motivational speeches after class can be beneficial if not overdone.
Drop-in policies should prioritize the safety and culture of the gym.
Chapters
00:00 Introduction to Business Owner Hot Takes
01:27 Running a Gym: Hobby vs. Business
03:54 Transparency in Pricing and Scheduling
06:17 The Importance of Uniforms in Jiu Jitsu
10:34 Managing Student Dynamics
11:32 Cross-Training and Student Retention
12:28 Trial Classes and Their Effectiveness
14:26 Beginner Classes: Expectations vs. Reality
15:41 The Value of Kids Programs
16:38 Belt Testing: Necessity or Nuisance?
18:00 Coaching Philosophy and Class Dynamics
19:46 Drop-In Policies and Gym Culture