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The Business of Influence
Style ID Africa
36 episodes
2 days ago
Welcome to the ultimate podcast for all things influencer marketing. Join our hosts, Style ID Africa Director Tami Ruschin and award winning influencer Leroy Marc, as they delve into the dynamic influencer landscape. Every week, we bring you engaging conversations with a diverse range of guests, including brand managers, influencers, content creators, PR and media experts, and entrepreneurs. With a finger on the pulse of the industry, we explore topics that matter, from social and digital media to online trends, monetisation strategies, new technologies, and the ever changing landscape.
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Marketing
Business
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All content for The Business of Influence is the property of Style ID Africa and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the ultimate podcast for all things influencer marketing. Join our hosts, Style ID Africa Director Tami Ruschin and award winning influencer Leroy Marc, as they delve into the dynamic influencer landscape. Every week, we bring you engaging conversations with a diverse range of guests, including brand managers, influencers, content creators, PR and media experts, and entrepreneurs. With a finger on the pulse of the industry, we explore topics that matter, from social and digital media to online trends, monetisation strategies, new technologies, and the ever changing landscape.
Show more...
Marketing
Business
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EPISODE 6 (Part 1) | Rooted & Radiant: How South African Beauty Founders Are Redefining Skin & Hair Culture
The Business of Influence
30 minutes 19 seconds
3 months ago
EPISODE 6 (Part 1) | Rooted & Radiant: How South African Beauty Founders Are Redefining Skin & Hair Culture

A new era of beauty is unfolding, one where African excellence leads, innovates, and redefines the global narrative.


In this episode of The Business of Influence, we sit down with trailblazers Lisa and Kevin, two powerhouse South African founders transforming skin and hair culture through science, storytelling, and self-determination.


These are brands born from heritage, science, and an unwavering commitment to serve communities that have long been overlooked. From skincare that resonates with melanin-rich tones to haircare grounded in culture and chemistry, this is where impact meets influence.


These are the pioneers challenging Eurocentric standards, reshaping retail, and proving that local can be luxurious, and heritage can be high-tech.


If you’ve ever dreamed of building a beauty brand, or you're passionate about representation, innovation and legacy, this one’s for you.


The future of beauty is African. And it’s already here.


Subscribe to follow the movement and don’t forget to like, share, and join the conversation in the comments.

Follow our guests @lisamadibe and @kevinkalilkevart


Follow Us On:


Instagram: https://tr.ee/9MFBqI


TikTok: https://tr.ee/F5wHS1


LinkedIn: https://tr.ee/72U7z0

The Business of Influence
Welcome to the ultimate podcast for all things influencer marketing. Join our hosts, Style ID Africa Director Tami Ruschin and award winning influencer Leroy Marc, as they delve into the dynamic influencer landscape. Every week, we bring you engaging conversations with a diverse range of guests, including brand managers, influencers, content creators, PR and media experts, and entrepreneurs. With a finger on the pulse of the industry, we explore topics that matter, from social and digital media to online trends, monetisation strategies, new technologies, and the ever changing landscape.