
From content creators to brand architects, the game has changed. In this episode, Bongani Baloyi and Sefiso Hlongwane break down the rise of creator-led agencies, the shift from production to strategy, and how creators are now shaping campaigns from concept to execution.If you’re still treating creators as just content suppliers, you’re already behind.Follow Us On:Instagram: https://tr.ee/9MFBqITikTok: https://tr.ee/F5wHS1LinkedIn: https://tr.ee/72U7z0