Episode 8 of the Business of Eye Innovation Podcast brings together ESCRS Practice Management & Development Program creators – Mr. Paul Rosen, Chair Trustees ESCRS, Past President ESCRS and Chair ESCRS Practice Management&Development Committee, and Colin Kerr, Project Manager, ESCRS Practice Management & Development Program – with their collaborator, our own President & Founder, Kristine Morrill. Key takeaways:  Learn the history of the ESCRS Practice Management & Development Program and how it has evolved since its debut in 2008. Understand the importance of business fundamentals such as leadership, negotiation, management and and how they are essential for successful practice management in private practices and the public sector. Get an introduction to the full-day Master Class featuring Dr. Shareef Mahdavi, author of Beyond Bedside Manner, which will focus on enhancing the patience experience. Explore how the ESCRS Congress focus on Sustainability will be explored in a special session on How To Sustainably Manage A Practice. Find out more about our guests Mr. Paul Rosen and Colin Kerr and the ESCRS Practice Management Programme here. Connect with Medevise on LinkedIn.