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The Business Of Coaching
Sarah Short
109 episodes
2 days ago
To be a coach, one must have clients. To have a coaching business, those clients must be ones who pay. This podcast is designed to support qualified coaches to build robust, financially viable coaching businesses.
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Marketing
Business
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All content for The Business Of Coaching is the property of Sarah Short and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
To be a coach, one must have clients. To have a coaching business, those clients must be ones who pay. This podcast is designed to support qualified coaches to build robust, financially viable coaching businesses.
Show more...
Marketing
Business
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Why Environment Matters to Client Acquisition
The Business Of Coaching
7 minutes 7 seconds
4 months ago
Why Environment Matters to Client Acquisition

Ever wonder why some coaches seem to effortlessly build successful practices while others struggle despite having the same skills and motivation? The answer might surprise you.


It's Not About Willpower

What looks like a lack of willpower is often something completely different. Coaches who appear to stick to good habits with ease aren't necessarily more disciplined – they're benefiting from something most coaches overlook entirely.

Here's the reality: effective client acquisition involves learning marketing strategies and implementing them consistently. But that consistency becomes exponentially easier when you have one crucial element in place.

Why Good Intentions Fail

Many well-intentioned coaches try to create support networks with other coaches. While the intention is admirable, there's a fundamental flaw that explains why the coaching industry has such a devastating 80% attrition rate.

The problem isn't lack of ambition or coaching ability. Most coaches in informal support groups rely on outdated strategies like giving away free sessions, networking without strategy, and endlessly talking about their businesses without targeted action.

If these approaches actually worked, that shocking failure rate wouldn't exist.

The Game-Changing Difference

Sarah reveals what the Coaching Revolution was deliberately designed to include – and why it works when other approaches fail. She breaks down the specific elements that create an environment where coaches don't just learn marketing principles, but actually implement them consistently.

There's also a key differentiator that sets this community apart from every other coaching support system out there.

A Remarkable Community

As one member recently shared: "I have never ever felt this supported in anything I've done. This community is remarkable."

In this episode, Sarah explains exactly what makes this environment so effective and why the right support system can be the difference between struggling alone and building a thriving coaching business.

Ready to discover what you might be missing in your current approach?


Have you enjoyed this episode? 

Find out more and take the FREE quiz at: ⁠⁠⁠https://thecoachingrevolution.com/⁠⁠⁠ Join the FREE Facebook group at: ⁠⁠⁠https://www.facebook.com/groups/buildacoachingbusiness⁠⁠


The Business Of Coaching
To be a coach, one must have clients. To have a coaching business, those clients must be ones who pay. This podcast is designed to support qualified coaches to build robust, financially viable coaching businesses.