The Business Mentor dives into actionable insights, philosophies and strategies for entrepreneurs and leaders in travel and hospitality; however the wisdom, learnings and strategies that will be shared can be applied by anyone, in all walks of life.
Your host, George Adamides, has travelled to almost 50 countries and lived in 7, involved with the hospitality and travel industries for the last 30 years.
The Business Mentor dives into actionable insights, philosophies and strategies for entrepreneurs and leaders in travel and hospitality; however the wisdom, learnings and strategies that will be shared can be applied by anyone, in all walks of life.
Your host, George Adamides, has travelled to almost 50 countries and lived in 7, involved with the hospitality and travel industries for the last 30 years.

In this episode of The Business Mentor Podcast, I sit down with Jared Willis, who alongside his business partner Andreas Markou, founded Liven Cyprus—a brand that’s redefining conscious living, wellness, and community on the island.With a shared passion for nature, sustainability, and meaningful connection, Jared and Andreas have created more than just a lifestyle brand—they’ve cultivated a movement. Through thoughtfully curated products, immersive experiences, and a growing community, Liven Cyprus is inspiring people to live with greater intention and purpose.We dive into their journey—how it all began, the challenges of building a purpose-led business, the challenges of starting a business as a non EU citizen,, and what it takes to stay authentic while creating impact. This episode is filled with powerful insights for entrepreneurs, creatives, and anyone looking to build something that truly matters.Get a nice healthy drink ready and let’s dive in!