In this episode, I once again had the pleasure of chatting with Chris Bentley.  A familiar face and voice to the golf and club industry, Chris is a futurist. Somebody who can see things before it becomes a reality in greater society.  In this episode, we unpacked the importance of running a club like a business rather than a club. Chris, together with his capable team at Royal Johannesburg and Kensington, have and continue to build a business that is diversifying in revenue streams and thereby de-risking itself in the process. The Business Culture Podcast is powered by RCA Consulting and hosted by Rob Arnold.