Welcome to The Business Conversation hosted by Garrio Harrison. On this show we’re going to learn from Business Leaders about the stories behind the decisions that have driven their organizations forward.
This series is being put together in collaboration with AIGA Minnesota - one of the largest chapters of AIGA, that works to enhance the value and deepen the impact of design across all disciplines of business, society, and our collective future & Curious, a team of sales-focused marketers building scalable marketing strategies that support business development efforts.
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Welcome to The Business Conversation hosted by Garrio Harrison. On this show we’re going to learn from Business Leaders about the stories behind the decisions that have driven their organizations forward.
This series is being put together in collaboration with AIGA Minnesota - one of the largest chapters of AIGA, that works to enhance the value and deepen the impact of design across all disciplines of business, society, and our collective future & Curious, a team of sales-focused marketers building scalable marketing strategies that support business development efforts.
Episode 19 - Forecasting 2022 with Greg Swan — Marketing Shifts, the Metaverse, NFTs, Social Media, Web3 and more...
The Business Conversation
40 minutes 16 seconds
3 years ago
Episode 19 - Forecasting 2022 with Greg Swan — Marketing Shifts, the Metaverse, NFTs, Social Media, Web3 and more...
This episode of The Business Conversation Podcast features Greg Swan, Head of Creative Innovation at Fallon. Some very big shifts are coming to the world at large with the creation of Metaverse and the unstoppable rise of NFTs.
Greg shares how he uses social signals to use learnings from the past to shed light on the patterns of today, ultimately shaping what tomorrow becomes. He explains the need to have more than one marketing channel to ensure longevity and how central and decentralized networks will dominate life soon.
For marketers, Grey suggests to remain curious to keep learning and adapting to rapid changes in technology. Even with NFTs, a little reflection reveals that its success is actually rooted in human nature and the desire to collect and have ownership.
The Business Conversation
Welcome to The Business Conversation hosted by Garrio Harrison. On this show we’re going to learn from Business Leaders about the stories behind the decisions that have driven their organizations forward.
This series is being put together in collaboration with AIGA Minnesota - one of the largest chapters of AIGA, that works to enhance the value and deepen the impact of design across all disciplines of business, society, and our collective future & Curious, a team of sales-focused marketers building scalable marketing strategies that support business development efforts.
