Welcome to the GOALS podcast, The Business Case For Women's Sports, presented by Ally, where we explore every corner of the women’s sports industry from the field to the front office. Hosted by Caroline Fitzgerald, this podcast features interviews with leaders in women's sports that dig into topics like data insights, marketing strategies, and sponsorship deals. We believe that it’s good business to invest in women’s sports, and our #GOAL is to prove it.
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Welcome to the GOALS podcast, The Business Case For Women's Sports, presented by Ally, where we explore every corner of the women’s sports industry from the field to the front office. Hosted by Caroline Fitzgerald, this podcast features interviews with leaders in women's sports that dig into topics like data insights, marketing strategies, and sponsorship deals. We believe that it’s good business to invest in women’s sports, and our #GOAL is to prove it.
Ep. #170 New Data From CrowdIQ Quantifies Behaviors Of Female Sports Fans, ft. Rachel Goodger & Katherine Rowe
The Business Case For Women's Sports
31 minutes 34 seconds
3 weeks ago
Ep. #170 New Data From CrowdIQ Quantifies Behaviors Of Female Sports Fans, ft. Rachel Goodger & Katherine Rowe
In episode #170 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Rachel Goodger, Chief Revenue Officer, and Katherine Rowe, VP of Client Strategy & Insights at CrowdIQ, which is a data intelligence company using computer vision to analyze who’s in the stands at sporting events.
The Business Case For Women's Sports
Welcome to the GOALS podcast, The Business Case For Women's Sports, presented by Ally, where we explore every corner of the women’s sports industry from the field to the front office. Hosted by Caroline Fitzgerald, this podcast features interviews with leaders in women's sports that dig into topics like data insights, marketing strategies, and sponsorship deals. We believe that it’s good business to invest in women’s sports, and our #GOAL is to prove it.