
Reluctant entrepreneur Roger Horlock, shares his hazardous journey from starting up to successfully growing an independent broadband network in Brighton.
He discusses the challenges he faced due to his late diagnosis of Autism and ADHD, how this condition shaped his approach to business and tragically impacted his family life
The conversation delves into the importance of innovative thinking in entrepreneurship, emphasising the personal nature of business and the need to solve problems effectively.
Roger discusses his own personal philosophy on the guerrilla mindset in business, emphasising the importance of resilience and innovation.
He shares his journey from that of a reluctant entrepreneur to discovering his true potential as an autist.
He highlights the challenges he faced in the business world and explains why he thinks the education system is failing to nurture entrepreneurial skills.
He discusses the art of selling and the challenges of scaling a business, especially for individuals on the autistic spectrum.
Roger explores the complexities of ego, perception, and the unique challenges faced by neurodivergent individuals in business.
He discusses the importance of understanding one's identity, the significance of resilience under pressure, and the need to create a sustainable business model that generates passive income.
The conversation also touches on the role of neurodiversity in whistleblowing in large organisations and the crucial contributions people with this condition can make to innovation in business and society.
Ultimately, Roger emphasises the importance of fulfilling one's potential as an autist.