Episode 307: Lori and Vonda welcome friend and designer, Marlin Hargrove AIFD, for a masterclass in holiday home installs—equal parts sparkle and straight talk. From landing residential vs. commercial clients to deciding when to use a client’s décor vs. curating a full package, Marlin breaks down the real-world workflow: consult questions that matter, tree-lighting strategy, toppers (crowns or subtle?), staffing smartly (lighters, designers, fluffers), and building half-day/ful...
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Episode 307: Lori and Vonda welcome friend and designer, Marlin Hargrove AIFD, for a masterclass in holiday home installs—equal parts sparkle and straight talk. From landing residential vs. commercial clients to deciding when to use a client’s décor vs. curating a full package, Marlin breaks down the real-world workflow: consult questions that matter, tree-lighting strategy, toppers (crowns or subtle?), staffing smartly (lighters, designers, fluffers), and building half-day/ful...
Episode 288: In this honest and behind-the-scenes episode, Vonda, Lori, and Ellie unpack the highs, lows, and lessons from Flower Clique’s most ambitious photo shoot to date—capturing Fall, Christmas, and Valentine’s Day collections in one marathon session. From binder chaos and perceived value challenges to hats and 13-hour shoot days, they share what made this shoot different—and harder—than ever before. You’ll hear how the team balanced creativity with profitability, dealt with design...
The Business & Pleasure of Flowers
Episode 307: Lori and Vonda welcome friend and designer, Marlin Hargrove AIFD, for a masterclass in holiday home installs—equal parts sparkle and straight talk. From landing residential vs. commercial clients to deciding when to use a client’s décor vs. curating a full package, Marlin breaks down the real-world workflow: consult questions that matter, tree-lighting strategy, toppers (crowns or subtle?), staffing smartly (lighters, designers, fluffers), and building half-day/ful...
