In this special episode of The brndBrief Podcast, we bring together insights from our guests this second season discussing how AI is transforming their businesses and industries. Leaders from venture studios, e-commerce, healthcare, events, marketing, and media share practical applications of AI tools in their daily operations, from coding assistance to creative auditing to patient data analysis. The conversation tackles widespread concerns about job displacement, with guests arguing ...
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In this special episode of The brndBrief Podcast, we bring together insights from our guests this second season discussing how AI is transforming their businesses and industries. Leaders from venture studios, e-commerce, healthcare, events, marketing, and media share practical applications of AI tools in their daily operations, from coding assistance to creative auditing to patient data analysis. The conversation tackles widespread concerns about job displacement, with guests arguing ...
How to Transform an Entire Industry Category While Building a $300M Brand
The brndBrief Podcast
25 minutes
3 months ago
How to Transform an Entire Industry Category While Building a $300M Brand
In this episode of The brndBrief Podcast, newest guest Gabrielle Richards, Brand Director at Trafilea/Shapermint, a tech e-commerce group that has built an ecosystem of empowering brands including Shapermint, Truekind, and The Spa Dr., discuss how Shapermint transformed the shapewear industry by shifting the conversation from shame to body confidence while growing to 12 million customers. The conversation covers Trafilea's proprietary AI tools for creative development and the challenge of mai...
The brndBrief Podcast
In this special episode of The brndBrief Podcast, we bring together insights from our guests this second season discussing how AI is transforming their businesses and industries. Leaders from venture studios, e-commerce, healthcare, events, marketing, and media share practical applications of AI tools in their daily operations, from coding assistance to creative auditing to patient data analysis. The conversation tackles widespread concerns about job displacement, with guests arguing ...
