The Brief Bros. is a video podcast about creative briefs, briefing and advertising. It’s hosted by Howard Ibach, former copywriter and creative director and author of two books on the creative brief, and Henry Gomez, an ad agency strategist with 27 years of experience.
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The Brief Bros. is a video podcast about creative briefs, briefing and advertising. It’s hosted by Howard Ibach, former copywriter and creative director and author of two books on the creative brief, and Henry Gomez, an ad agency strategist with 27 years of experience.
The author of Truth, Lies and Advertising, Jon Steel, returns to The Brief Bros.
And Henry Gomez and I delight in nerding out with Jon, talking strategy, briefs, briefing and AI.
Not to mention one of his most celebrated accounts, the got milk? campaign.
Plus he talks a bit about cricket. But not too much.
We are honored that Jon could return to our show, all the way from Perth, Australia.
The Brief Bros.
The Brief Bros. is a video podcast about creative briefs, briefing and advertising. It’s hosted by Howard Ibach, former copywriter and creative director and author of two books on the creative brief, and Henry Gomez, an ad agency strategist with 27 years of experience.
