Alcohol is under pressure—from shifting consumption trends and rising health concerns to a loss of marketing relevance. In today's Episode, RBC Capital Markets analyst Nik Modi joins Duane Stanford (Beverage Digest Editor & Publisher) and John Sicher (Industry Expert, Consultant) to unpack the causes behind the persistent sales decline across beer, wine, and spirits. Are the problems cyclical (the economy) or structural (people are simply drinking less)? What lessons can alcohol brands le...
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Alcohol is under pressure—from shifting consumption trends and rising health concerns to a loss of marketing relevance. In today's Episode, RBC Capital Markets analyst Nik Modi joins Duane Stanford (Beverage Digest Editor & Publisher) and John Sicher (Industry Expert, Consultant) to unpack the causes behind the persistent sales decline across beer, wine, and spirits. Are the problems cyclical (the economy) or structural (people are simply drinking less)? What lessons can alcohol brands le...
Episode 27: Alcohol is in Crisis. RBC's Nik Modi Knows Why
The Breeze With Beverage Digest
49 minutes
1 month ago
Episode 27: Alcohol is in Crisis. RBC's Nik Modi Knows Why
Alcohol is under pressure—from shifting consumption trends and rising health concerns to a loss of marketing relevance. In today's Episode, RBC Capital Markets analyst Nik Modi joins Duane Stanford (Beverage Digest Editor & Publisher) and John Sicher (Industry Expert, Consultant) to unpack the causes behind the persistent sales decline across beer, wine, and spirits. Are the problems cyclical (the economy) or structural (people are simply drinking less)? What lessons can alcohol brands le...
The Breeze With Beverage Digest
Alcohol is under pressure—from shifting consumption trends and rising health concerns to a loss of marketing relevance. In today's Episode, RBC Capital Markets analyst Nik Modi joins Duane Stanford (Beverage Digest Editor & Publisher) and John Sicher (Industry Expert, Consultant) to unpack the causes behind the persistent sales decline across beer, wine, and spirits. Are the problems cyclical (the economy) or structural (people are simply drinking less)? What lessons can alcohol brands le...
