Let's talk about how much content is enough content. And too much. And how to figure out if the content you're being asked to produce is worth the time and effort it takes to create it.
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Let's talk about how much content is enough content. And too much. And how to figure out if the content you're being asked to produce is worth the time and effort it takes to create it.
Welcome to the first episode of The Brand Journalist! This week, we'll get intros out of the way, you'll hear a little about who I am, and a lot about how much I hate the word content. Don't worry, I'm going to tell you why, start unpacking how amazing the world of content can be if we rethink things a bit, and how we can all write better, more useful things together.
The Brand Journalist
Let's talk about how much content is enough content. And too much. And how to figure out if the content you're being asked to produce is worth the time and effort it takes to create it.