Hi, friend! Welcome to The Brand is You podcast, where I (a serial brand builder) will guide you to create a brand that feels like the most exciting, effortless & impactful part of your success.
In these brief but bold conversations, I’m going to share my best brand advice with you in a very human way that you can grasp, integrate & experience for yourself. I can be a bit of a “football coach” when it comes to sharing my opinion, so get ready to work!
My hope is that you walk away from each episode feeling smarter, seen & stoked to build the brand of your dreams - one that has a massive positive impact & helps scale your income, too!
Let’s get YOU visible & confident in your messaging, so that the world can benefit from your work.
Topics will include (but certainly stray from):
Brand Strategy
Copywriting
Apps & Strategies
Sales & Social Media
Brand Identity
Brand Persona
Style & Aesthetic.
We’ll also talk about being a working mama, intentionality, f*ck ups & how to turn them into lessons, my journey with sober curiosity, creativity, travel, relationships, money, communication, and anything under the sun that somehow feels relevant.
Are you ready to learn how The Brand is You? Perfect, let’s rock and roll!
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Hi, friend! Welcome to The Brand is You podcast, where I (a serial brand builder) will guide you to create a brand that feels like the most exciting, effortless & impactful part of your success.
In these brief but bold conversations, I’m going to share my best brand advice with you in a very human way that you can grasp, integrate & experience for yourself. I can be a bit of a “football coach” when it comes to sharing my opinion, so get ready to work!
My hope is that you walk away from each episode feeling smarter, seen & stoked to build the brand of your dreams - one that has a massive positive impact & helps scale your income, too!
Let’s get YOU visible & confident in your messaging, so that the world can benefit from your work.
Topics will include (but certainly stray from):
Brand Strategy
Copywriting
Apps & Strategies
Sales & Social Media
Brand Identity
Brand Persona
Style & Aesthetic.
We’ll also talk about being a working mama, intentionality, f*ck ups & how to turn them into lessons, my journey with sober curiosity, creativity, travel, relationships, money, communication, and anything under the sun that somehow feels relevant.
Are you ready to learn how The Brand is You? Perfect, let’s rock and roll!
86 - Obsessed vs Ignored: What Makes a Brand Magnetic
The Brand Is You
16 minutes
5 months ago
86 - Obsessed vs Ignored: What Makes a Brand Magnetic
Welcome back to The Brand Is You Podcast!
In today’s episode, we’re unpacking why some brands feel instantly magnetic—while others get lost in the scroll. And spoiler alert: the difference isn’t what you think.
It’s not your visuals. It’s not your consistency. It’s not even your strategy.
It’s your message.
If your content feels like it’s falling flat, you’re attracting the wrong people, or you’re stuck in the content hamster wheel with little to show for it—this episode is the reset your brand has been waiting for.
We’re diving deep into the kind of messaging that actually connects, converts, and keeps your people coming back for more.
WHAT YOU’LL LEARN IN THIS EPISODE:
✔️ The difference between forgettable and unforgettable messaging
✔️ Why vague, overused language is sabotaging your brand
✔️ How to write content that sounds like you
✔️ 3 powerful audit questions to check if your message is working
✔️ What makes a message emotionally resonant (and magnetic)
✔️ Why you don’t need more content—you need clearer messaging
✔️ How to use your “golden thread” to create brand recognition
RESOURCES & NEXT STEPS:
🔥 Join the free Magnetic Messaging Brand Class (June 12 @ 10am PST) → Save your seat
🔥 Want to refine your voice and tone? Grab InstaSuccess
🔥 Need support? Explore all offers at thebrandisyou.co
THIS EPISODE IS YOUR REMINDER THAT:
✅ Your message is more important than your aesthetic
✅ If your content isn’t converting, it’s probably a messaging issue
✅ Clear, emotionally-driven language is your best growth tool
✅ You don’t need to yell louder—just say the right thing, clearly
Because when your brand sounds like you, your people will hear you.
🎧 Hit play now and tag @thebrandisyou.co to share what landed for you!
The Brand Is You
Hi, friend! Welcome to The Brand is You podcast, where I (a serial brand builder) will guide you to create a brand that feels like the most exciting, effortless & impactful part of your success.
In these brief but bold conversations, I’m going to share my best brand advice with you in a very human way that you can grasp, integrate & experience for yourself. I can be a bit of a “football coach” when it comes to sharing my opinion, so get ready to work!
My hope is that you walk away from each episode feeling smarter, seen & stoked to build the brand of your dreams - one that has a massive positive impact & helps scale your income, too!
Let’s get YOU visible & confident in your messaging, so that the world can benefit from your work.
Topics will include (but certainly stray from):
Brand Strategy
Copywriting
Apps & Strategies
Sales & Social Media
Brand Identity
Brand Persona
Style & Aesthetic.
We’ll also talk about being a working mama, intentionality, f*ck ups & how to turn them into lessons, my journey with sober curiosity, creativity, travel, relationships, money, communication, and anything under the sun that somehow feels relevant.
Are you ready to learn how The Brand is You? Perfect, let’s rock and roll!
