Home
Categories
EXPLORE
True Crime
Comedy
Society & Culture
Business
Sports
History
Fiction
About Us
Contact Us
Copyright
© 2024 PodJoint
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts126/v4/73/5f/79/735f79fe-b2e7-ecd5-8dcd-7f541e94e0a7/mza_7004463004309530020.jpeg/600x600bb.jpg
The Brand Is You
Robyn Savage
110 episodes
1 month ago
Hi, friend! Welcome to The Brand is You podcast, where I (a serial brand builder) will guide you to create a brand that feels like the most exciting, effortless & impactful part of your success. In these brief but bold conversations, I’m going to share my best brand advice with you in a very human way that you can grasp, integrate & experience for yourself. I can be a bit of a “football coach” when it comes to sharing my opinion, so get ready to work! My hope is that you walk away from each episode feeling smarter, seen & stoked to build the brand of your dreams - one that has a massive positive impact & helps scale your income, too! Let’s get YOU visible & confident in your messaging, so that the world can benefit from your work. Topics will include (but certainly stray from): Brand Strategy  Copywriting  Apps & Strategies  Sales & Social Media  Brand Identity  Brand Persona Style & Aesthetic. We’ll also talk about being a working mama, intentionality, f*ck ups & how to turn them into lessons, my journey with sober curiosity, creativity, travel, relationships, money, communication, and anything under the sun that somehow feels relevant. Are you ready to learn how The Brand is You? Perfect, let’s rock and roll!
Show more...
Entrepreneurship
Business
RSS
All content for The Brand Is You is the property of Robyn Savage and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Hi, friend! Welcome to The Brand is You podcast, where I (a serial brand builder) will guide you to create a brand that feels like the most exciting, effortless & impactful part of your success. In these brief but bold conversations, I’m going to share my best brand advice with you in a very human way that you can grasp, integrate & experience for yourself. I can be a bit of a “football coach” when it comes to sharing my opinion, so get ready to work! My hope is that you walk away from each episode feeling smarter, seen & stoked to build the brand of your dreams - one that has a massive positive impact & helps scale your income, too! Let’s get YOU visible & confident in your messaging, so that the world can benefit from your work. Topics will include (but certainly stray from): Brand Strategy  Copywriting  Apps & Strategies  Sales & Social Media  Brand Identity  Brand Persona Style & Aesthetic. We’ll also talk about being a working mama, intentionality, f*ck ups & how to turn them into lessons, my journey with sober curiosity, creativity, travel, relationships, money, communication, and anything under the sun that somehow feels relevant. Are you ready to learn how The Brand is You? Perfect, let’s rock and roll!
Show more...
Entrepreneurship
Business
Episodes (20/110)
The Brand Is You
92 - Fun vs. Strategy: Finding the Sweet Spot in Your Content
Welcome back to The Brand Is You Podcast! In today’s episode, we’re talking about one of the most common struggles entrepreneurs face: finding the balance between fun and inspiration in your content and the strategy that actually grows your business. Robyn unpacks why leaning too far in either direction—posting only when you feel inspired or overloading on rigid strategy—leaves you stuck, uninspired, or burnt out. And most importantly, she shares how to merge the two so your content feels magnetic and moves your business forward. If you’ve ever wondered why your posts aren’t converting, why showing up feels like a chore, or how to create content that’s both aligned and effective, this episode is for you. WHAT YOU’LL LEARN IN THIS EPISODE: ✔️ Why posting “just for fun” creates connection but rarely sales ✔️ How too much strategy can kill your inspiration (and how to fix it) ✔️ The simple two-question filter to know if a post is worth publishing ✔️ The 70/30 rule for balancing strategy with spontaneity ✔️ Creative ways to make strategy feel fun, not restrictive ✔️ Why the sweet spot between inspiration and strategy is where growth happens RESOURCES & NEXT STEPS: 🔥 Want a content strategy that feels fun and works? Grab InstaSuccess and get the exact frameworks and templates Robyn mentions in this episode 👉 INSTASUCCESS THIS EPISODE IS YOUR REMINDER THAT: ✅ Fun keeps your brand magnetic—but strategy makes it profitable ✅ Burnout happens when you’re attracting attention without conversions ✅ Strategy isn’t restrictive—it’s the GPS for your creativity ✅ You don’t have to choose between being inspired and being strategic—you need both 🎧 Hit play now and tag Robyn to share your biggest takeaway!
Show more...
1 month ago
13 minutes

The Brand Is You
91 - Systems, Strategy & Structure (The Growth Trifecta)
Welcome back to The Brand Is You Podcast! In today’s episode, we’re diving into the not-so-sexy side of brand building—the stuff that most entrepreneurs avoid… and the exact reason they’re stuck. Robyn breaks down the three essential foundations that every scalable, sustainable, freedom-filled brand is built on: systems, strategy, and structure. This is the growth trifecta—and if you’re constantly reinventing the wheel, burning out, or seeing slow results, this episode is the call-out (and breakthrough) you’ve been waiting for. Whether you’re in the hustle hamster wheel or craving more ease, this episode will help you identify which “S” is missing—and how to build a brand that works with you (even when you're offline). WHAT YOU’LL LEARN IN THIS EPISODE: ✔️ Why doing more isn’t the same as building momentum ✔️ How to tell if you’re missing systems, strategy, or structure ✔️ The role of each S in creating freedom and consistent growth ✔️ A powerful client story that shows this framework in action ✔️ A cheat sheet to know exactly where to start ✔️ What to focus on instead of content hacks or trend-chasing RESOURCES & NEXT STEPS: 🔥 Ready to grow on purpose? Book a VIP Strategy Day with Robyn and build the backend of your brand with systems, strategy, and structure that actually work 👉 Learn more here! THIS EPISODE IS YOUR REMINDER THAT: ✅ Burnout isn’t a badge of honour—it’s a systems problem ✅ Without strategy, your content is just noise ✅ Structure isn’t restrictive—it’s what gives you freedom ✅ You don’t need to do more—you need a brand that works better 🎧 Hit play now and tag @thebrandisyou.co to share what landed for you!
Show more...
4 months ago
21 minutes

The Brand Is You
90 - Stop Saying Too Much: Why Complicated Content Doesn’t Convert
Welcome back to The Brand Is You Podcast! In today’s episode, we’re diving into one of the most common mistakes that’s keeping entrepreneurs stuck: overcomplicated content. Because here’s the truth—your audience doesn’t need more. They need clarity. Robyn breaks down why “adding more value” isn’t helping you convert, and why simplifying your content is the smartest, most strategic move you can make if you want to connect with your soul client, build trust, and actually make sales. If you’re cramming every tip, bonus, and insight into one post or your offer sounds like a buffet—this episode is your invitation to strip it back and sell more with less. WHAT YOU’LL LEARN IN THIS EPISODE: ✔️ Why overloaded content confuses your audience ✔️ The simple message structure that helps you sell with ease ✔️ A relatable grocery store analogy that’ll change how you write content ✔️ The difference between what sells and what you teach after someone buys ✔️ How to go from “smart but forgettable” to emotionally resonant + magnetic ✔️ A practical checklist to clean up your messaging today RESOURCES & NEXT STEPS: 🔥 Want content that converts? Grab the free Content Clarity Brand Class—a 60-minute workshop to help you simplify your message and create scroll-stopping content that leads to sales 👉 Sign Up Here THIS EPISODE IS YOUR REMINDER THAT: ✅ Clear > clever ✅ You don’t need more fluff—you need faster clarity ✅ Magnetic brands don’t overload—they resonate ✅ The right message makes your dream client stop scrolling and say: “That’s me.” 🎧 Hit play now and tag @thebrandisyou.co to share what landed for you!
Show more...
4 months ago
19 minutes

The Brand Is You
89 - Build Your Brand with Social Capital with Erin Sisco
Welcome back to The Brand Is You Podcast! In today’s episode, we’re talking about something that might just shift the entire way you grow your business: Are you trying to build a brand… or are you building social capital? Because here’s the truth: You don’t need more followers—you need stronger relationships. And when it comes to building a powerful brand, connection isn’t optional. It’s the currency. Inside this episode, Robyn sits down with Erin Sisko, founder of The Elleiance Network, to explore how she built Canada’s fastest-growing mastermind network by focusing on one thing: people. From corporate banker to bold entrepreneur, Erin shares the behind-the-scenes of how she turned connection into her business model—and why generosity, collaboration, and relationship-building will always beat a flashy strategy. Whether you feel like you're building your business alone, or you're ready to scale through aligned partnerships and referrals—this conversation is for you. WHAT YOU’LL LEARN IN THIS EPISODE: ✔️ What social capital is—and why it’s more powerful than a viral post ✔️ Tangible ways to build meaningful connections online (without cringey cold DMs) ✔️ Why generosity and authenticity are the ultimate growth strategy ✔️ How to make collaboration your business model ✔️ Daily actions you can take to grow your network in an aligned way RESOURCES & NEXT STEPS: 🔥 Apply for the Capital L Business Impact Award: $50K in cash + services for Canadian women entrepreneurs. Applications open September 2, 2025. 📲 Follow Erin on Instagram: @elle.ianc or connect on LinkedIn at Erin Sisco THIS EPISODE IS YOUR REMINDER THAT: ✅ You don’t need a bigger audience—you need deeper relationships ✅ Social capital is a currency—build it with intention ✅ You never know what doors will open when you show up with generosity ✅ Your dream business is probably one connection away 🎧 Hit play now and tag ⁠@thebrandisyou.co⁠ to share what landed for you!
Show more...
4 months ago
50 minutes

The Brand Is You
88 - Information Doesn’t Sell—Identity Does
Welcome back to The Brand Is You Podcast! In today’s episode, we’re talking about something that might be keeping your content from converting: Are you sharing information... or are you actually sharing you? Because here’s the truth: Facts build credibility, but they don’t build connection. And if your content isn’t making people feel something? It’s not going to move them to buy. Inside this episode, Robyn unpacks why educational content alone isn’t enough—and what your brand really needs to stand out, build trust, and drive results. Whether you’re great at giving tips but struggling to get traction... or you’re ready to sound less like everyone else and more like you—this conversation is for you. WHAT YOU’LL LEARN IN THIS EPISODE: ✔️ Why information doesn’t create resonance (and what actually does)✔️ The difference between credibility and connection✔️ How to infuse your content with personality, energy, and emotional tone✔️ The concept of your "core advantage" and how to use it in your content✔️ Real examples of how to turn facts into feel-it-in-your-body messaging✔️ Why your content might sound good but still feel flat (and how to fix it) RESOURCES & NEXT STEPS: 🔥 Missed the live Brand Class? Grab the Magnetic Messaging replay—a 20-minute training + workbook to help you write content that actually connects and converts. THIS EPISODE IS YOUR REMINDER THAT: ✅ Information doesn’t build a brand—identity does✅ Your energy, perspective, and lived experience are your most magnetic assets✅ Clear messaging isn’t just about sounding smart—it’s about making people feel seen✅ Your brand becomes unforgettable when people feel like you’re speaking right to them 🎧 Hit play now and tag @thebrandisyou.co to share what landed for you!
Show more...
4 months ago
13 minutes

The Brand Is You
87 - Influencer vs Brand: What’s the real difference?
Welcome back to The Brand Is You Podcast! In today’s episode, we’re answering a question you’ve probably wondered but never fully unpacked: What’s the difference between being an influencer and building a brand? It might look the same from the outside—posts, Reels, content creation—but the intention, structure, and long-term outcome are wildly different. So if you’re tired of chasing likes, constantly performing, or feeling like you’re doing all the things but nothing’s clicking… this episode is going to hit deep. We’re getting clear on what separates surface-level visibility from deep brand trust—and how to start building a business that actually lasts. WHAT YOU’LL LEARN IN THIS EPISODE: ✔️ The difference between influencers and brand builders ✔️ Why visibility doesn’t equal trust (or sales) ✔️ How to stop performing for the algorithm and start building momentum ✔️ What influencers focus on vs. what brands prioritize ✔️ Why clear strategy > constant content ✔️ The one question to help you shift from popularity to profitability ✔️ How the InstaSuccess Playbook helps you run the marathon of brand growth (not just chase virality) RESOURCES & NEXT STEPS: 🔥 Ready to build your brand like a business? Grab InstaSuccess —your complete playbook for strategic content creation, brand clarity, and soul-aligned growth. THIS EPISODE IS YOUR REMINDER THAT: ✅ You don’t need more eyes—you need deeper trust ✅ Performing online isn’t the same as building a business ✅ A clear strategy helps you stay consistent (even when life gets chaotic) ✅ The goal isn’t to be liked—it’s to be trusted 🎧 Hit play now and tag @thebrandisyou.co to share what landed for you!
Show more...
5 months ago
18 minutes

The Brand Is You
86 - Obsessed vs Ignored: What Makes a Brand Magnetic
Welcome back to The Brand Is You Podcast! In today’s episode, we’re unpacking why some brands feel instantly magnetic—while others get lost in the scroll. And spoiler alert: the difference isn’t what you think. It’s not your visuals. It’s not your consistency. It’s not even your strategy. It’s your message. If your content feels like it’s falling flat, you’re attracting the wrong people, or you’re stuck in the content hamster wheel with little to show for it—this episode is the reset your brand has been waiting for. We’re diving deep into the kind of messaging that actually connects, converts, and keeps your people coming back for more. WHAT YOU’LL LEARN IN THIS EPISODE: ✔️ The difference between forgettable and unforgettable messaging ✔️ Why vague, overused language is sabotaging your brand ✔️ How to write content that sounds like you ✔️ 3 powerful audit questions to check if your message is working ✔️ What makes a message emotionally resonant (and magnetic) ✔️ Why you don’t need more content—you need clearer messaging ✔️ How to use your “golden thread” to create brand recognition RESOURCES & NEXT STEPS: 🔥 Join the free Magnetic Messaging Brand Class (June 12 @ 10am PST) → Save your seat 🔥 Want to refine your voice and tone? Grab InstaSuccess 🔥 Need support? Explore all offers at thebrandisyou.co THIS EPISODE IS YOUR REMINDER THAT: ✅ Your message is more important than your aesthetic ✅ If your content isn’t converting, it’s probably a messaging issue ✅ Clear, emotionally-driven language is your best growth tool ✅ You don’t need to yell louder—just say the right thing, clearly Because when your brand sounds like you, your people will hear you. 🎧 Hit play now and tag @thebrandisyou.co to share what landed for you!
Show more...
5 months ago
16 minutes

The Brand Is You
85 - Is Your Brand Turning the Right People Away?
Welcome back to The Brand Is You Podcast! In today’s episode, we’re unpacking one of the most overlooked reasons your content isn’t converting — your brand might be accidentally turning the right people away. From misaligned messaging to generic content that doesn’t feel like you, this episode is your crash course in spotting what’s off and recalibrating your brand to magnetize the people you actually want in your world. If you’ve been feeling invisible online, stuck in performance mode, or constantly attracting the wrong people — this one’s for you. WHAT YOU’LL LEARN IN THIS EPISODE: ✔️ 5 signs your brand might be repelling your soul client ✔️ What to do if your content is getting ghosted ✔️ Why performing in your brand is blocking real connection ✔️ How over-explaining is costing you conversions ✔️ What “generic land” looks like — and how to escape it ✔️ 3 powerful ways to fix your messaging and refine your tone ✔️ How to create content from truth (not strategy overload) RESOURCES & NEXT STEPS: 🔥 Join the Magnetic Messaging Brand Class (June 12 @ 10am PST) 🔥 Grab the Soul Client Workshop to get crystal clear on who your dream client is 🔥 Want ongoing brand support? Explore our offers at thebrandisyou.co THIS EPISODE IS YOUR REMINDER THAT: ✅ If something isn’t landing, it doesn’t mean you’re failing — it means it’s time to realign ✅ You don’t need a full rebrand — just a few intentional tweaks ✅ When you show up as yourself, you build trust that converts ✅ Your brand is always speaking — make sure it’s saying the right thing Because the more your message reflects who you really are, the more it resonates with the people who are meant to find you. 🎧 Hit play now and tag @thebrandisyou.co to share what landed for you!
Show more...
5 months ago
25 minutes

The Brand Is You
84 - The Secret to a Brand That Actually Connects
Welcome back to The Brand Is You Podcast! In today’s episode, I’m walking you through one of the most game-changing tools I teach inside InstaSuccess: your Golden Thread. This is the core message that connects every piece of content, every story you tell, and every offer you sell — and it’s the secret to going from a scattered brand to one that’s cohesive, magnetic, and recognizable. If you feel like you're constantly reinventing your brand, launching random offers, or getting ghosted after putting out heartfelt content — this episode is for you. WHAT YOU’LL LEARN IN THIS EPISODE: ✔️ Why inspired content isn’t enough if it’s not connected ✔️ What resonance really means (and how to create it) ✔️ The 3 questions that will help you uncover your golden thread ✔️ Real client examples of how one message can unify everything ✔️ How repetition creates recognition, trust, and brand power ✔️ Why your golden thread should be 3–5 words — and used everywhere RESOURCES & NEXT STEPS: 🔥 Grab the Golden Thread Workshop to uncover your unique message🔥 Want to build a personal brand that gets results? Start with InstaSuccess 🔥Instagram Carousel from TBIY Co. THIS EPISODE IS YOUR REMINDER THAT: ✅ You don’t need to niche your soul away ✅ You can be multi-passionate and still feel clear ✅ Your message deserves to be felt, not just seen Because when you repeat the right message often enough — You become the brand people will remember. 🎧 Hit play now and tag @thebrandisyou.co on Instagram to share your golden thread!
Show more...
5 months ago
27 minutes

The Brand Is You
83 - 6 Things to Check Before You Hit Post
Welcome back to The Brand Is You Podcast! In today’s short but powerful episode, I’m walking you through the exact checklist I use before I hit publish on any piece of content—and trust me, these six questions will change the way you show up online. Whether your posts are getting crickets, your DMs are quiet, or you’re wondering why your audience isn’t engaging or converting, this episode is your go-to content reset. If you’ve ever felt like you're doing all the right things but not getting traction, this episode will help you identify what's missing—and what to tweak to boost connection, trust, and results. What You’ll Learn in This Episode: ✔️ The #1 question that instantly deepens connection with your audience ✔️ How to stop sounding like a robot and sound like you ✔️ Why rambling kills your content—and what to do instead ✔️ The “So what?” test that makes your content impossible to ignore ✔️ How to anchor your content in your brand’s golden thread ✔️ What to give your audience so they actually save your posts Resources & Next Steps: 🔥 Ready to create content that connects and converts? Grab InstaSuccess 🔥 Want to build your brand the smart way? Follow @thebrandisyou.co This episode is your permission slip to: ✅ Be yourself (seriously) ✅ Say one smart thing really well ✅ Build a brand that people trust Because the right content doesn’t just get seen. It gets remembered. 🎧 Hit play now and bookmark this episode—you're gonna want to come back to it.
Show more...
5 months ago
15 minutes

The Brand Is You
82 - How to Personalize Your Brand in an AI-Driven World
Welcome back to The Brand Is You Podcast! In today’s episode, I’m diving into a topic that’s never been more important: how to personalize your brand in an AI-driven world. AI is powerful—no doubt. I use it daily. But as content becomes more robotic, curated, and eerily predictable, one thing is standing out above all else: humanness. If you’ve been feeling like the digital space is losing its soul—or wondering how to stand out without sounding like everyone else—this episode is for you. We’re talking about what it really means to build trust, make people feel seen, and show up as you online. Because in a world of automation, the most powerful thing you can be… is real. Whether you’re building your first brand, evolving your message, or trying to reconnect with your audience, this episode will remind you that personalization is your secret weapon. What You’ll Learn in This Episode: ✔️ Why trust—not tactics—is the foundation of every successful brand ✔️ How to share your story in a way that connects and converts ✔️ The truth about authenticity (and why it’s harder than it sounds) ✔️ 3 simple ways to personalize your brand this week ✔️ How to treat your audience like real people, not just followers ✔️ Why vulnerability and imperfection actually boost your credibility ✔️ What AI can do for your brand—and what it never will Resources & Next Steps: 🔥 Ready to create content that sounds like you? Join Content Club 🔥 Want high-touch support? Join the waitlist for The Brand Is You Mastermind This episode is your permission slip: To be unfiltered. To be honest. To be more you—in your stories, in your content, and in your brand. Because people don’t buy from perfection. They buy from people. Let’s build a brand that feels like you. 🎧 Press play and start personalizing.
Show more...
6 months ago
28 minutes

The Brand Is You
80 - Creative Freedom, Money Magic & the Power of Process with Sarah Mac
Welcome back to The Brand Is You Podcast! In today’s episode, I’m sitting down with one of my longtime clients and now cherished collaborator, Sarah Mac—a creative brand strategist, author, and the unapologetic Money Witch behind some seriously magical brand transformations. If you’re a multi-passionate entrepreneur who’s ever felt torn between following your intuition and sticking to a plan… this episode is going to feel like coming home. We’re diving into what it really takes to build a soulful, evolving business—one that grows as you do—and how Sarah made the shift from winging it to working with strategy (without losing her creative spark). Whether you’re in a pivot, dreaming up your next big project, or trying to balance freedom with structure, Sarah’s story will give you permission to do it your way and make money doing it. What You’ll Learn in This Episode: ✔️ How Sarah blends astrology, storytelling, and strategy to help creatives sell high-ticket offers ✔️ Why pivoting can feel disruptive—and how to do it with confidence ✔️ The step-by-step process Sarah uses to test new ideas (before bringing them public) ✔️ How long-term planning created more freedom (not less) in her business ✔️ The power of daily non-negotiables and creative consistency ✔️ What really happened behind the scenes of publishing The Six-Figure Creative ✔️ The real story behind claiming the name “Money Witch” (and what it unlocked in her brand) Resources & Next Steps:  🔥 Grab Sarah’s book The Six-Figure Creative on Amazon 🔥 Follow Sarah on Instagram: @sarahmacmagic 🔥 Explore her podcast: Creative Magic Club 🔥 Check out her world of cosmic branding & the Millionaire Witch Club at https://withsarahmac.com/  🔥 Want the same support Sarah had? Apply for The Brand Is You Mastermind—a 3-month brand + biz accelerator designed to help you grow with intention, strategy, and support. This episode is your reminder: You don’t have to choose between structure and soul. The most powerful brands are built from both. Trust your magic. Make a plan. And let it be fun. Remember: The Brand Is You. Show up with integrity, create with heart, and let’s keep building brands that are built to evolve.
Show more...
6 months ago
1 hour 7 minutes

The Brand Is You
81 - Why Creating for Yourself Comes First (And How It Can Transform Your Brand)
Welcome back to The Brand Is You Podcast! In today’s solo episode, I’m getting real about something I’ve noticed—not just in my clients' businesses, but in my own: how easy it is, as service-based entrepreneurs, to put everyone else first… and our own brands dead last. If you’re a designer, coach, photographer, strategist, or any kind of done-for-you service provider, this one’s for you. We’re talking about what happens when you constantly prioritize client work and neglect your own content, community, and visibility—and more importantly, how to shift out of that cycle before your calendar hits zero and you’re scrambling for your next lead. What You’ll Learn in This Episode: ✔️ Why your best creative energy shouldn’t always go to clients first✔️ What really happens when you delay creating for yourself—and how it snowballs✔️ The simple morning routine I’ve started that’s completely changed my consistency✔️ How to make sure you’re building your business—not just someone else’s✔️ Why your dream clients aren’t showing up (and what to do about it) Resources & Next Steps: 🔥 Try the 20-minute daily content ritual I share in this episode 🔥Grab the InstaSuccess Playbook for content ideas that actually convert 🔥DM me on Instagram @robyn.savage and tell me if this resonated 🔥Want support building your brand and delivering for your clients? Join the waitlist for our next mastermind round This episode is your reminder: Your brand deserves the same level of devotion you give your clients. Show up for it daily—and watch what happens when you finally start putting yourself first.
Show more...
6 months ago
13 minutes

The Brand Is You
79 - How to Stay Consistent With Your Content
Welcome back to The Brand Is You Podcast! In today’s episode, we’re tackling one of the most common (and frustrating) challenges entrepreneurs face: how to stay consistent with content—especially when life gets in the way. Let’s be honest—between family, emotions, and everyday chaos, content creation can feel like a whole other job. But what if it didn’t have to? What if you had a simple, repeatable strategy that helped you stay visible, build trust, and grow your brand—without the overwhelm? This episode walks you through a 4-post-per-week plan that works no matter your industry, your mood, or your schedule. What You’ll Learn in This Episode: ✔️ The real reason consistency feels so hard (and why it’s not your fault) ✔️ How to create content that connects—even when you're in a funk ✔️ The 4 types of posts you should focus on every week ✔️ A simple plug-and-play content schedule to build momentum ✔️ How to turn passive followers into engaged, paying clients This isn’t about doing more—it’s about doing what works. With just four intentional posts per week, you’ll have everything you need to grow your brand in a way that’s sustainable, aligned, and impactful. Resources & Next Steps: 🔥 Want deeper support + done-for-you templates? Grab InstaSuccess—your complete content strategy toolkit to build, grow, and monetize your personal brand on Instagram. 🔥 Follow me on Instagram for daily tips, behind-the-scenes content, and inspiration: @thebrandisyou.co 🔥 Loved this episode? Subscribe, leave a review, and send it to a biz bestie who needs it! Remember: The Brand Is You. Show up with intention, create with heart, and let’s make your message impossible to ignore.
Show more...
7 months ago
21 minutes

The Brand Is You
78 - Why Is It So Hard to Brand Yourself? (+ 3 Ways to Make It Easier)
Welcome back to The Brand Is You Podcast! Today, we’re tackling one of the most frustrating struggles for entrepreneurs and creatives—branding yourself. It sounds like it should be easy, right? You are your brand. But when it comes to actually putting your message into words, defining your unique edge, and showing up consistently, things suddenly feel complicated. If you've ever overthought your brand message, felt too close to your own genius, or struggled to pinpoint what makes you stand out, this episode is for you. Branding yourself as yourself is tricky—but it doesn’t have to be. I’m breaking down exactly why it feels so hard and giving you three simple strategies to make it a whole lot easier. What You’ll Learn in This Episode: ✔️ Why branding yourself is so much harder than branding someone else ✔️ The three biggest challenges that hold entrepreneurs back from branding themselves ✔️ How to get clarity on your unique edge without overthinking it ✔️ The power of a Golden Thread (and why it makes branding feel effortless) ✔️ Why focusing on how you make people feel is the key to building an unforgettable brand Branding yourself isn’t about being perfect—it’s about being clear, consistent, and confident. And I promise, once you apply these three strategies, showing up as your brand will feel so much easier. Resources & Next Steps: 🔥 Need more clarity on your brand message? Start with the Golden Thread Workshop – grab it here. 🔥 Join the conversation! DM me on Instagram at @thebrandisyou.co and share your biggest takeaway from today’s episode. 🔥 Loved this episode? Subscribe, leave a review, and send it to a friend who’s struggling with branding! Remember: The Brand Is You. Keep showing up, keep refining, and let’s build something that truly represents you.
Show more...
8 months ago
17 minutes

The Brand Is You
77 - How to Create Educational Content That Converts
Welcome back to The Brand Is You Podcast! In today’s episode, we’re diving deep into one of the most powerful tools for building a personal brand that is memorable, magnetic, and converts—educational content. Let’s be real—educational content can sometimes feel dry and boring… but it doesn’t have to be! The key isn’t just about sharing information your audience could easily Google. It’s about crafting educational content from your unique perspective, with your voice, story, and experiences—so it deeply connects, builds trust, and ultimately, drives conversions. What You’ll Learn in This Episode: ✔️ The biggest mistake people make when creating educational content—and how to avoid it ✔️ How to make your content digestible and engaging (hint: bite-sized is better!) ✔️ Why consistency is everything for brand authority and audience trust ✔️ The power of mixing up content formats—Reels, carousels, IG Stories, and Lives ✔️ How engagement turns followers into paying clients (and how to spark it!) Creating the right educational content is what makes people trust you, buy from you, and keep coming back for more. And the best part? It works whether you have 100 followers or 100,000. Resources & Next Steps: 🔥 Follow me on Instagram – Stay inspired with branding tips and behind-the-scenes insights: @thebrandisyou.co 🔥 Loved this episode? Subscribe, leave a review, and share with a friend who needs this! Remember: The Brand Is You. Keep showing up, stay consistent, and let’s build something powerful.
Show more...
8 months ago
28 minutes

The Brand Is You
76 - How to Craft an Instagram Bio That Hooks & Converts
Episode 76: How to Craft an Instagram Bio That Hooks & Converts Welcome back to The Brand Is You podcast with your host, Robyn Savage! In this episode, we're diving into one of the most overlooked yet powerful aspects of your personal brand—your Instagram bio. Your bio is your digital first impression, and when done right, it can captivate your audience, communicate your unique advantage, and convert casual scrollers into engaged followers. What you'll learn in this episode:  ✔️ The key elements of a high-converting Instagram bio ✔️ How to clearly communicate who you are, what you do, and how you help ✔️ The power of a strong call to action (CTA) in your bio ✔️ Why strategic keyword placement is essential for discoverability ✔️ Common mistakes that could be costing you followers Robyn shares expert insights and simple tweaks you can implement today to optimize your bio for more visibility, engagement, and conversions. Resources & Links:  👉 Follow The Brand Is You Co. on Instagram 👉 Learn about InstaSuccess  If you loved this episode, take a screenshot, share it on your Instagram Stories, and tag @thebrandisyou.co. Don’t forget to subscribe, leave a review, and share this episode with a fellow entrepreneur who wants to master their Instagram presence!
Show more...
8 months ago
23 minutes

The Brand Is You
75 - How I’m Growing a Brand-New Instagram Page (and How You Can Too!)
Thinking about starting fresh on Instagram? Whether you’re pivoting your messaging, launching a new brand, or refining your audience, a new Instagram page can be a powerful way to align your content with your current vision. In this episode, I’m sharing my firsthand experience of launching The Brand Is You Co. on Instagram from scratch. I’ll walk you through: How to decide if you actually need a new page The first steps to setting up your profile for success How to gain engagement and momentum fast without feeling like you're shouting into the void What’s working right now for Instagram growth in 2025 The mindset shifts that make starting over feel exciting rather than overwhelming If you’re feeling stuck with your current Instagram or know it’s time to start fresh, this episode will give you the roadmap to do it with clarity and confidence. Ready to take your Instagram strategy to the next level? Sign up for InstaSuccess, the step-by-step workshop and playbook designed to help you grow your audience, boost engagement, and monetize your personal brand on Instagram. Get all the details and join today at robynsavage.com/instasuccess. Have questions? Send us an email at team@thebrandisyou.co, and we’ll be happy to help. Let’s connect! Follow @thebrandisyou.co on Instagram and send a message with your biggest takeaway from this episode. If you found this episode helpful, share it with a friend and leave a review on your favorite podcast platform. Your support means so much and helps the podcast reach more entrepreneurs like you. Thanks for tuning in!
Show more...
9 months ago
19 minutes

The Brand Is You
74 - The 3 Key Considerations When Pivoting Your Personal Brand
Welcome back to The Brand Is You podcast with your host, Robyn Savage! In this episode, we're diving deep into a topic that every entrepreneur faces at some point—pivoting your personal brand. Whether you're making a subtle shift or a major transformation, pivoting is an essential part of staying relevant and aligned with your evolving vision and audience. What you'll learn in this episode: ✔️ Why change in your personal brand is inevitable (and a good thing!) ✔️ The 3 key factors you need to consider before making a pivot ✔️ How to ensure your audience stays engaged and excited through transitions ✔️ The mindset shifts required to embrace change with confidence ✔️ Actionable steps to implement a smooth pivot without losing momentum Robyn shares her insights from working closely with mastermind and private clients, guiding them through brand evolution with strategic intention and authenticity. Resources & Links: 🫶 Follow @robynsavage on Instagram for more branding tips and insights 🫶 Grab my signature course InstaSuccess to create a sustainable content strategy for your brand 🫶 Download the free 'Speak to Stand Out' guide to elevate your brand messaging If you're considering a shift in your brand, this episode will give you the clarity and confidence you need to move forward with purpose. Don't forget to subscribe, leave a review, and share this episode with a fellow entrepreneur who might be navigating their own brand pivot!
Show more...
9 months ago
16 minutes

The Brand Is You
73 - Why Your Brand Feels “Off”—and What to Do About It
Hi, friend! Ever feel like there’s something invisible holding you back from building the personal brand that you know you’re capable of? In this episode, I’m pulling back the curtain on one of the most common blocks I see entrepreneurs in this community face—and I’m giving you practical tools to overcome it. Tune in as I share: The mindset trap that’s keeping your brand stuck in neutral. How to shift from overwhelm to clarity (even when the pressure is on). Real stories from clients who’ve navigated this exact block—and what changed for them. My go-to framework for breaking through mental barriers and creating a brand that actually feels like you. This isn’t just about getting unstuck—it’s about finally tackling those daunting tasks and taking the *real actions* that will help you build a successful, magnetic and profitable brand. Resources Mentioned: Ready to go deeper? Join The Brand is You Mastermind for personalized strategies to overcome blocks, refine your brand, and grow your business. Follow me on Instagram @robyn_savage for daily inspiration and behind-the-scenes branding tips. Let’s make magic, and remember–The Brand is You! If you’re feeling blocked, I’m here to help!  Robyn P.S. If this episode hit home for you, share it on Instagram and tag me—I’d love to celebrate your breakthroughs!
Show more...
10 months ago
26 minutes

The Brand Is You
Hi, friend! Welcome to The Brand is You podcast, where I (a serial brand builder) will guide you to create a brand that feels like the most exciting, effortless & impactful part of your success. In these brief but bold conversations, I’m going to share my best brand advice with you in a very human way that you can grasp, integrate & experience for yourself. I can be a bit of a “football coach” when it comes to sharing my opinion, so get ready to work! My hope is that you walk away from each episode feeling smarter, seen & stoked to build the brand of your dreams - one that has a massive positive impact & helps scale your income, too! Let’s get YOU visible & confident in your messaging, so that the world can benefit from your work. Topics will include (but certainly stray from): Brand Strategy  Copywriting  Apps & Strategies  Sales & Social Media  Brand Identity  Brand Persona Style & Aesthetic. We’ll also talk about being a working mama, intentionality, f*ck ups & how to turn them into lessons, my journey with sober curiosity, creativity, travel, relationships, money, communication, and anything under the sun that somehow feels relevant. Are you ready to learn how The Brand is You? Perfect, let’s rock and roll!