Hello and welcome to The Brand Hunch podcast, where we explore ideas and hunches around how marketers are growing great brands. It’s a look under the hood at what “brand” means in today’s age.
Hosted by Lindsay Rogers, Managing Director and Co-Founder of Chello.
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Hello and welcome to The Brand Hunch podcast, where we explore ideas and hunches around how marketers are growing great brands. It’s a look under the hood at what “brand” means in today’s age.
Hosted by Lindsay Rogers, Managing Director and Co-Founder of Chello.
From briefs to the boardroom: A marketer's journey to CEO
The Brand Hunch
41 minutes 16 seconds
4 months ago
From briefs to the boardroom: A marketer's journey to CEO
In this episode of The Brand Hunch podcast we chat to Jennifer Vandekreeke, CEO at URBNSURF. Jennifer's career has centred around experiences and tourism, launching the Carnival Cruise Line business into Australasia and now pioneering the Australian surf park culture. With less than 5% of marketers in a CEO role, she shares her journey to the boardroom, how she now interrelates with marketing and what she'd do differently if she went back into a marketing role.
The Brand Hunch
Hello and welcome to The Brand Hunch podcast, where we explore ideas and hunches around how marketers are growing great brands. It’s a look under the hood at what “brand” means in today’s age.
Hosted by Lindsay Rogers, Managing Director and Co-Founder of Chello.