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The Brand Burger Podcast
Braeden Matson
27 episodes
6 days ago
We go deep with marketers and founders on business and marketing advice that drives commercial outcomes. Your host is Braeden Matson, Co-Founder of GrowthQuotient, The Strategic Growth Partner for Directionless Canadian SMBs. Website: https://www.growthquotient.com/ LinkedIn: https://www.linkedin.com/in/braeden-matson-jones/
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Marketing
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All content for The Brand Burger Podcast is the property of Braeden Matson and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We go deep with marketers and founders on business and marketing advice that drives commercial outcomes. Your host is Braeden Matson, Co-Founder of GrowthQuotient, The Strategic Growth Partner for Directionless Canadian SMBs. Website: https://www.growthquotient.com/ LinkedIn: https://www.linkedin.com/in/braeden-matson-jones/
Show more...
Marketing
Business
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Ep. 9 | How to Make Outbound Sales Work Better from a Marketing Perspective | The Pitfalls of Siloed GTM | How Marketing Strategy Works with Sales
The Brand Burger Podcast
19 minutes 18 seconds
1 year ago
Ep. 9 | How to Make Outbound Sales Work Better from a Marketing Perspective | The Pitfalls of Siloed GTM | How Marketing Strategy Works with Sales

Outbound sales should be part of a unified strategy that includes marketing.

In this episode, we cover:

  • How outbound usually works
  • How outbound is part of targeting
  • How segmentation should happen in the real world and marketing/sales alignment
  • +more

Be my guest on the pod!

Connect: https://www.linkedin.com/in/braeden-matson/

https://www.storybookmarketing.io/

The Brand Burger Podcast
We go deep with marketers and founders on business and marketing advice that drives commercial outcomes. Your host is Braeden Matson, Co-Founder of GrowthQuotient, The Strategic Growth Partner for Directionless Canadian SMBs. Website: https://www.growthquotient.com/ LinkedIn: https://www.linkedin.com/in/braeden-matson-jones/